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KarFarm Exits Beta, Goes Live At 2013 LA Auto Show


LOS ANGELES--Nov. 22, 2013: An innovative approach to buying your next new car debuts this week during the opening of the 2013 LA Auto Show. The cofounders and partners of KarFarm, a San Francisco based startup, will be on hand to give LA Auto Show attendees an early look at the new site.

Launching with 7 manufacturers in six markets and with over 500+ dealerships, KarFarm is building on their early 2013 beta that shattered auto industry standards. "We built KarFarm to be fully transparent to our clients while offering the best value," Founder and CEO Taeyang Yoon said, "as a result, we increased conversion rates from just under 4% to well over 35%, and most importantly, showed car buyers that there is a better way."

As a reverse auction platform, clients of KarFarm select a car from dealer inventory, choosing up to five local dealerships to submit bids and negotiate - all while staying anonymous via the KarFarm portal. That means no more unwanted solicitations, harassing phone calls or your inbox piling up with spam.

By creating a paradigm of trust and focusing attention on the exhilaration that buying a new car brings, KarFarm makes buying a car fun, again.

Their launch is coupled with an opportunity for LA Auto Show attendees to "crowdstruct" KarFarm's social network. Thousands of dollars in prizes that winners can redeem toward the purchase of their next new car will be up for grabs. There's also an iPad Air, XboxOne Console, and a Playstation 4 in the mix. Contest details can be found at Kar Farm .