Mazda Remains on Record Pace
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HIROSHIMA, JAPAN – Oct 3, 2013: Mazda sold 7,615 new cars, SUVs and utilities in September to remain in a strong position to set a new all-time sales record this year.
With record sales of 103,886 in 2012, Mazda enters the last quarter of 2013 with a record 78,252 Year-To-Date (YTD) sales and a 9.2 per cent market share.
This is nearly 400 sales ahead of the same period last year.
The September result maintains Mazda’s place as one of the country’s top-three automotive brands and number one full-line importer.
Leading the way was the popular Mazda3 with 3,052 September sales. With the Mazda3 Neo six-speed manual available for $19,990 drive away, interest in Mazda’s most loved name plate is expected to remain strong as its run-out continues ahead of the launch of All-New Mazda3 in early 2014.
CX-5 and Mazda2 both held their YTD position as segment best sellers after strong September sales performances
With 20,000 annual sales now within reach, CX-5 maintained its place as Australia’s favourite SUV selling 1,670 vehicles last month – up 32.9 per cent year on year - while 1,113 Mazda2s found new homes keeping it ahead of the pack in the light car segment.
In support, 946 BT-50s were sold in September. As YTD sales approach 11,000, BT-50 is up 17.2 per cent year on year.
All-New Mazda6 also continues to perform strongly with a total of 6,165 sales YTD. Up 24.9 per cent compared to the same time last year, Mazda6 is the country’s favourite mid-size import with a lead of over 3600 sales over its nearest import rival.