Champion Welsh Farmer Picks Up Isuzu D-Max

COLESHILL, UNITED KINGDOM – Jan 22, 2013: Dilwyn Owen, the winner of the fourth season of S4C’s hugely popular farming reality show, Fferm Ffactor, has picked up his brand-new Isuzu D-Max from Porthmadog-based dealer, R.J Williams Limited.

Owen, a 34 year-old farmer from Anglesey won the grand prize of an Isuzu D-Max Yukon pick-up, finished in Cosmic Black, worth £22,399 (CVOTR). Owen’s new model features a high-level of standard features, including a leather steering wheel with cruise control, keyless entry and air conditioning, 17-inch alloy wheels, side steps, chrome grille and rear bumper, as well as high-visibility projector headlamps and LED rear light clusters.

Following the series’ launch at this year’s Royal Welsh Agricultural Show, Fferm Ffactor pitched 10 contestants against one another in a series of challenges, putting their practical skills and farming expertise to the test. An Isuzu D-Max Yukon featured throughout the series, with competitors having to surrender their key to the pick-up if they were eliminated. Owen was crowned the winner following a closely-fought finale held in Hendre Hall, near Bangor, Gwynedd, in December 2012.

“I'm still pinching myself! Things like this don't happen to me,” commented winner and now proud owner of an Isuzu D-Max, Dilwyn Owen. "It was a relief in a way to get it over with because we had been competing for so long. I don't think anyone can appreciate how much we've pushed ourselves in each task. It's the first time the award has come to Anglesey but it won't be the last time I'm sure, because there are plenty of good farmers here," concluded Owen.

William Brown, Isuzu UK General Manager, commented: “Isuzu is proud to continue to play its part in the prestigious Fferm Ffactor competition. Farming is a critically important industry across Wales, and there is no better pick-up for rugged Welsh farmland terrain than the Isuzu D-Max. With its wide-ranging abilities – including class-leading fuel economy, 3,000 kg towing capacity and pioneering five-year / 125,000-mile warranty – it will be the perfect workhorse for Dilwyn and his family around the farm.”

The new Isuzu D-Max range includes single, extended (with rear-hinged side access panels) and double cab body configurations. Double cab models are available in four specifications: Isuzu D-Max, Eiger, Yukon and Utah. Prices start at £14,499 (CVOTR) for the entry-level Isuzu D-Max 4x2 single cab and rise to £21,999 (CVOTR) for the top-of-the-range Isuzu D-Max Utah 4x4 double cab automatic.

The Isuzu D-Max is fitted with a completely re-engineered, 2.5-litre twin-turbo diesel engine and is available with a six-speed manual or five-speed automatic transmission. The pick-up is also covered by a pioneering five-year / 125,000-mile warranty.