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New GEICO App for iPad highlights visual enhancements and even more convenient features


geico (select to view enlarged photo)

WASHINGTON--December 21, 2012: The GEICO App for iPad. More GEICO. More mobile. GEICO recently redesigned its popular GEICO App for iPad with a new look that brings added convenience and an enhanced visual experience. The app includes new interactive features for GEICO policyholders and iPad users searching for insurance information and helpful tools.

“Tablets have revolutionized and streamlined how consumers conduct their day-to-day business activities”

The redesigned GEICO App for iPad customer experience includes one-touch pay, swipe and explore interaction, and interactive insurance charts. Customers can now add pictures of their vehicles and drivers along with viewing policy information and digital ID cards. The app also has a new video tool feature that allows iPad users to watch self-help, how-to-videos by GEICO's NASCAR driver Casey Mears.

"Tablets have revolutionized and streamlined how consumers conduct their day-to-day business activities," says Pete Meoli, GEICO Mobile manager. "With the new GEICO App for iPad, we've focused on expanding the convenience features of the app as well as enhancing our customer's tablet experience."

"iPad users are more likely to spend an increased amount of time perusing a site than with any other mobile device," said Steve Smith, GEICO assistant vice president for information technology. "With that in mind, we created the new GEICO app for iPad with quicker access to onscreen information in a visually inspiring format."

The new GEICO App for iPad can be downloaded from the Apple iTunes Store. For more information, please visit Geico Mobile App.