The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Luxgen Announces Market Expansions Into The Sultanate Of Oman


PHOTO (select to view enlarged photo)

MOSCOW - Sept 21, 2012: The successful presence of Luxgen at the 16th Moscow International Automobile Salon underlines Luxgen’s series of aggressive market actions, with a new Luxgen Life+ Showroom launching in the Sultanate of Oman one week after the success of Luxgen in Moscow. The launch of the brand and the new showroom follows the announcement that the two stars of the brand, Luxgen7 SUV and Luxgen7 MPV, are both launched and on sale.

Mr. KC Hu, the CEO of Luxgen commented: “The wealthy Middle East market is a promising automobile market. And with our intelligent automobiles integrating the advantages of Taiwan’s IT and automobile industries, we are confident that we are offering the Sultanate of Oman market a fresh new automobile experience. We are also planning our further expansions into other countries in the Middle East now, and are looking forward to a near future that Luxgen will be able to serve more customers in the Middle East market.”

Following the brand spirit of “Think Ahead” and the successful winning strategy of “Differentiation and Innovation” in the Taiwan market, Luxgen is introducing its innovative and interactive Luxgen Life+ Showroom into the Sultanate of Oman, with the Luxgen Show+ Experience Theater and the hi-tech digital car appreciation design creating a new car appreciation experience.

Co-developed with the world-renowned HTC, the comprehensive integrated automotive information platform Luxgen THINK+ takes advantages in intelligence and creates an automobile system that can truly “Think Ahead” for its car owner. And more than one year of the local endurance tests were carried out to refine the comfort of the LUXGEN vehicles to meet with the local road conditions, as well as, to meet the desert climate of intense heat and high humidity in the Sultanate of Oman.

Right after the brand launch and product announcement in the Sultanate of Oman, the next episode of Luxgen will be the upcoming 2012 Vietnam Motor Show near the end of this September.