Mazda Maintains Record Pace
VICTORIA, AUSTRALIA – July 4, 2012: Mazda Australia finished the first half of 2012 as it started -- on record sales pace -- with the country’s top-selling import brand setting a new retail record of 9593 sales in June.
According to VFACTS figures released today, Mazda Australia sold 52133 vehicles during the first sixth months of the year (9.5 per cent market share) for an increase of 19 per cent on last year’s January to June total.
The All-New Mazda CX-5 once again topped the sales charts in the Medium SUV segment with 1,955, a record result that made the newest member of Mazda Australia’s line-up and the first in the range to embrace the full suite of SKYACTIV Technology and KODO design, the country’s best selling SUV.
Mazda3, with 3924 sales and 15.9 per cent market share, was again Australia’s number one passenger selling car. Mazda3 sales are up 2.8 per cent year-on-year.
Mazda2, with 1510 retails and BT-50 with 1135 sales, also contributed significantly to the record monthly total.
Mazda Australia’s Managing Director Doug Dickson said “Mazda’s sales performance during June again demonstrates Mazda’s brand momentum. The CX-5 result clearly demonstrates that Mazda’s SKYACTIV technology and KODO design are a perfect fit for the Australian market and points to more success for the brand in the year’s ahead”.