Mazda Sales Up More Than 13 Percent Year-over-year
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IRVINE, CA--June 1, 2012: Mazda North American Operations (MNAO) today reported May U.S. sales of 20,357 vehicles, representing an increase of 13.9 percent (up 5.4 percent on a daily selling rate (DSR) basis) versus last year. On a calendar year-to-date basis, Mazda's sales are up 20.2 percent (19.3 percent DSR), with 123,886 vehicles sold.
Key May sales notes:
- The all-new 2013 Mazda CX-5 compact crossover SUV, named "2012 Crossover of the Year" by Autobytel and an IIHS "Top Safety Pick" is a popular choice for customers. In its third full month of sales, 3,973 vehicles were sold in May. Mazda 6 sales are up 40.0 percent versus last year with 2,294 vehicles sold.
- Mazda's SKYACTIV® TECHNOLOGY, the brand's engineering-focused philosophy toward improving all-around vehicle efficiency, is already demonstrating strong sales through its fitment in the 2012 Mazda3 (up to 40 MPG highway) and the CX-5 (highest highway (35 MPG) and best combined (29 MPG) fuel economy of any SUV sold in the U.S.). Mazda's total SKYACTIV® TECHNOLOGY vehicle sales for May account for 72 percent of total sales for the month.
Rounding out sales for the North American market, Mazda Motor de Mexico (MMdM) reported its best May sales ever of 2,143 vehicles, up 4.0 percent versus May of last year. See table below:
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Month-To-Date |
Year-To-Date |
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May |
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May |
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% |
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% MTD |
May |
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May |
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% |
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% YTD |
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2012 |
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2011 |
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Change |
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DSR |
2012 |
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2011 |
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Change |
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DSR |
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Mazda2 |
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901 |
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1,142 |
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(21.1)% |
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(26.9)% |
9,213 |
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6,359 |
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44.9% |
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43.7% |
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Mazda3 |
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8,474 |
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8,789 |
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(3.6)% |
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(10.7)% |
50,692 |
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42,932 |
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18.1% |
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17.2% |
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Mazda5 |
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1,049 |
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1,628 |
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(35.6)% |
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(40.3)% |
5,932 |
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10,122 |
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(41.4)% |
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(41.9)% |
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Mazda6 |
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2,294 |
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1,639 |
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40.0% |
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29.6% |
23,959 |
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13,604 |
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76.1% |
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74.7% |
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MX-5 Miata |
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621 |
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603 |
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3.0% |
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(4.6)% |
2,767 |
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2,578 |
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7.3% |
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6.5% |
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RX-8 |
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- |
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123 |
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(100.0)% |
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(100.0)% |
79 |
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414 |
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(80.9)% |
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(81.1)% |
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CX-5 |
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3,973 |
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- |
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N/A |
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N/A |
11,480 |
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- |
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N/A |
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N/A |
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CX-7 |
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1,320 |
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1,961 |
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(32.7)% |
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(37.7)% |
9,987 |
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12,955 |
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(22.9)% |
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(23.5)% |
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CX-9 |
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1,724 |
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1,795 |
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(4.0)% |
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(11.1)% |
9,277 |
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13,110 |
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(29.2)% |
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(29.8)% |
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Tribute |
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1 |
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195 |
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(99.5)% |
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(99.5)% |
500 |
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998 |
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(49.9)% |
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(50.3)% |
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Total Vehicles |
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CARS |
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13,339 |
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13,924 |
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(4.2)% |
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(11.3)% |
92,642 |
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76,009 |
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21.9% |
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20.9% |
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TRUCKS |
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7,018 |
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3,951 |
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77.6% |
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64.5% |
31,244 |
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27,063 |
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15.4% |
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14.5% |
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TOTAL |
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20,357 |
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17,875 |
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13.9% |
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5.4% |
123,886 |
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103,072 |
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20.2% |
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19.3% |
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MEMO: |
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IMPORT CAR |
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11,045 |
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12,285 |
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(10.1)% |
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68,683 |
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62,405 |
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10.1% |
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IMPORT TRUCK |
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7,017 |
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3,756 |
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86.8% |
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30,744 |
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26,065 |
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18.0% |
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IMPORT TOTAL |
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18,062 |
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16,041 |
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12.6% |
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99,427 |
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88,470 |
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12.4% |
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DOMESTIC CAR |
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2,294 |
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1,639 |
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40.0% |
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23,959 |
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13,604 |
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76.1% |
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DOMESTIC TRUCK |
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1 |
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195 |
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(99.5)% |
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500 |
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998 |
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(49.9)% |
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DOMESTIC TOTALS |
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2,295 |
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1,834 |
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25.1% |
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24,459 |
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14,602 |
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67.5% |
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Selling Days |
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27 |
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25 |
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128 |
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127 |
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