Ford eNews - April 25, 2012

DEARBORN, MI--April 25, 2012:

Ford plays a mean pinball
Securing a parking spot in a crowded city like Paris is no easy task. But there's no better place to demonstrate the capabilities of Ford's active park assist. With two parked cars acting as bumpers and flanking an open parking spot on the street, a giant pinball scoreboard keeps track as drivers attempt to get into the spot without hitting either car. In this YouTube video, Ford's hands-free parking technology illustrates it's the only one that can achieve a perfect score.

Size matters
When talking about engines, bigger is no longer necessarily better. Buyers want superior fuel efficiency without sacrificing performance, and that's where Ford's EcoBoostŪ engines fit in. Beginning this spring, Ford will offer an industry-leading seven vehicles with the smallest engines in their segment. more...
Richard Truett | rtruett1@ford.com | 313.323.7045

Ford sends less waste to landfills
Ford is setting a new goal to reduce the amount of waste sent to landfills by 10 percent per vehicle by the end of the year. This builds on an existing effort that has already cut global waste by 100 million pounds over the past five years. The company's goal is to generate only 20 pounds of waste per vehicle. more...
Dan Pierce | dpierc41@ford.com | 313.594.0949

New Ford lineup wows in Beijing
Ford is exciting Chinese consumers this week, unveiling four new vehicles at Auto China 2012 -- Asia's largest and most important auto show. The all-new EcoSport and Kuga, Explorer and Focus ST reaffirm Ford's promise to introduce 15 new vehicles in China by 2015. more...
Mark Schirmer | mschirme@ford.com | 313.390.8647

Ford earns multiple value awards
Ford dominated five categories of Edmunds' 2012 Best Retained Value Awards. F-150 took Large Light-Duty Truck honors for "offering so many models and useful features," while F-350 Super Duty's "ideal mix of power, brawn and refinement" earned it the Large Heavy-Duty Truck award. The "best pony car you can buy" went to Ford Mustang in the $25,000-$35,000 Coupe category while the "top dog" Shelby GT500 won twice, taking both Coupe and Convertible Over $45,000 categories. For more, click here.