Tennessee-based Nissan North America in Unique Position to Make Peyton Manning a Titan
 2012 Peyton Manning Turbo |
But in this case, the automaker, which is based in Franklin, Tenn., a suburb of Nashville, where the Tennessee NFL franchise plays, is offering to "make," or rather, "build" Manning a 2012 Nissan Titan Pro-4X pickup truck.
On its website and Facebook page, Nissan extended the offer in an open letter to Manning. In an effort to remain neutral, Nissan indicates it will make Manning a Titan regardless of the NFL team he chooses.
Tennessee has been the corporate headquarters for Nissan's operations covering all of North, Central and South America since 2006 when the company moved to Nashville from California. The company, now based 15 minutes south in the suburb of Franklin, Tenn., is one of the state's largest employers. Nissan operates technical and design centers in California, Arizona and Michigan, two assembly plants and one powertrain plant in Tennessee, as well as a third assembly plant in Canton, Miss.
"The Nissan Titan V-8 engine is built in Tennessee," said Brian Carolin, Senior Vice President of Sales and Marketing, Nissan North America. "And even more poetically for Mr. Manning, the Titan itself is assembled in a place called Canton."
Manning played college football for the University of Tennessee. He is expected to be a first-ballot Hall of Fame inductee when he becomes eligible after retirement. The NFL Hall of Fame is located in Canton, Ohio.
An Open Letter to Peyton Manning
Dear Peyton,
We hope it's okay to be informal and call you Peyton. You've been like one of the family to sports fans, especially Tennesseans, since your record-setting college days at the University of Tennessee.
Like you, we at Nissan North America were not all born to Rocky Top. But it is now home to our corporate headquarters and three manufacturing facilities employing more than 6,000 Tennesseans.
At Nissan, we too have fans all over the U.S.A. and we appreciate them all. And like all of your fans, we're awaiting your decision on where to play next season. While we are in no position to sign you to any particular NFL franchise, we at Nissan North America want to make you a Titan, a 2012 Nissan Titan, as a gesture of gratitude recognizing your great accomplishments and philanthropic contributions to our national community.
We extend this offer on behalf of a nation of football fans and Nissan fans, not necessary to influence your decision. So next time you're in Nashville, give us a call and we'll bring the keys.
Sincerely,
Nissan North America
About the Nissan Titan
Innovation that's tough, including the first-in-class
Utili-trackâ„¢ cargo carrying system, available durable spray-in
bedliner, lockable bedside storage compartment, Wide-Open rear doors (King
Cab), and the longest Crew Cab bed in class. That's the hallmark of the
2012 Nissan Titan full-size pickup, which stands as a rugged, reliable,
spirited choice for active truck buyers seeking style and excellent value.
Titan is a truck designed to get the job done, whether that job entails
hauling cargo, a trailer or just family and friends.
For 2012, Titan offers a range of body, bed and drivetrain configurations to fit a range of buyer needs and uses: King Cab and Crew Cab body styles, a choice of 4x4 and 4x2 drive configurations, two wheelbases (138.9 inches and 159.5 inches), three bed lengths, and four well-equipped trim levels – S, SV, PRO-4X and SL. Titan is also available as a Flexible Fuel Vehicle (FFV) designed to run on E85 Ethanol.
Titan is built on Nissan's rugged F-Alpha pickup platform, featuring a powerful 5.6-liter DOHC Endurance V8 rated at 317 horsepower and 385 lb-ft torque and a standard 5-speed automatic transmission. Titan has a maximum towing capacity of up to 9,500 pounds for King Cab and 9,400 pounds for Crew Cab (when properly equipped).