Sales Success For Honda Australia

TULLAMARINE, AUSTRALIA – July 11, 2011: Honda Australia today announced its June 2011 retail sales results for private buyers. The Honda CR-V leading the SUV Compact category and Odyssey, leading the People Movers Under $55k category; Honda ranked second in the Light Model Under $25k segment with the Jazz and achieved total car sales for the month of 4,162 units.

Honda Australia Senior Director, Mr Lindsay Smalley, said the significant boost to sales in June demonstrates that Honda is on the way to regaining its market share.

“Committed to offering our customers engineering excellence and worry-free motoring with an excellent value for money proposition and a fun driving experience, we are delighted that consumers are embracing Honda in this country.

“Our business strategy was to add value for our customers by delivering products with better specifications and adjustments to price where necessary, which has proven effective,” said Mr Smalley.

The Honda CR-V proved its promise as Australia’s best SUV Compact, stealing pole position in the category by selling 675 units and gaining a 10.27 per cent market share.

Taking out the top spot in the People Movers Under $55k category and achieving an outstanding market share of 33.23 per cent, Honda’s Odyssey achieved fantastic results in June, with 104 units of the popular car sold.

The Jazz was the top performing car for Honda, selling 1,074 cars in June 2011 and achieving a 12.7 per cent market share in the Light Model Under $25k segment, ranking number two overall in the category.

With a history of delivering more from less and an exceptional driving experience that comes with a great value price tag, there has never been a better time to buy a Honda.

The biggest engine manufacturer, a leader in automotive research and development and consistently rated a top performer in customer satisfaction, Honda has millions of delighted customers worldwide and more than 400,000 cars on the road in Australia.