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Volkswagen Hits The Road To Get The Nation Thinking Blue


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MILTON KEYNES, UNITED KINGDOM – April 1, 2011: Volkswagen is set to take to the road for the next six months, visiting a number of shows and exhibitions with its BlueMotion Technology products, encouraging the nation to ‘Think Blue’ and find out about the latest innovations which help cut the cost of motoring by making every drop of fuel take you further.

Visitors to events including the Gadget Show Live, the Ideal Home Show in Glasgow and Gardeners’ World Live will have the opportunity to learn about Volkswagen’s range of BlueMotion Technologies by engaging with an interactive touchscreen experience and riding the ‘rollercoaster’ which takes them on a journey of discovery into the innovations which reduce fuel consumption and emissions.

They will also get the chance to get up close and personal with one of Volkswagen’s BlueMotion products and see for themselves that these cars are standard vehicles – but better. The Golf BlueMotion, for example, looks like a Golf, has the same safety and technology features, is conventional to drive, service and maintain – and yet returns 74.3 mpg on the combined cycle and emits just 99 g/km of carbon dioxide making it exempt from VED and the London Congestion Charge.

Volkswagen will also be giving away tickets to some of the shows via an online competition through its Twitter feed. Keep an eye on @UKVolkswagen for details.

For more details on the events, please visit the websites shown below or the Volkswagen UK Facebook page. For more information on BlueMotion Technologies go to www.volkswagen.co.uk/bluemotion.