Kia Motors America Announces Record January 2011 Sales

SEE ALSO: Kia Buyers Guide

IRVINE, Calif., Feb. 1, 2011; Following an historic year in 2010 that included important milestones such as the company's best-ever full-year sales, a 16th consecutive year of market share growth, and the launch of the company's first U.S.-built vehicle(1), Kia Motors America (KMA) today announced record January sales of 27,789 units, besting the previous January record of 22,524 set in 2007 by 23.4-percent.  January's strong sales performance represents a 25.6-percent increase over the same period in 2010 and the 2011 Sorento CUV was the company's best-selling vehicle for the thirteenth straight month.  Demand for the highly acclaimed all-new Optima remains strong as the midsize sedan continues to arrive in retail showrooms nationwide.

"Coming off a banner year that featured nine monthly sales records, our strong January performance is a direct result of the increased consumer awareness and consideration for the Kia brand created by eye-catching vehicles such as the all-new Optima," said Byung Mo Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia.  "Kia's growth and momentum will continue in 2011 with the introduction of several new vehicles and technologies that deliver on Kia's core principles of quality, safety and value while meeting the needs of today's consumers in the areas of performance, efficiency and connectivity."

2011 Kia Motors America Product Line

Kia's model year 2011 vehicle line includes the Sorento CUV and Sportage CUV, the all-new Optima midsize sedan, Soul urban passenger vehicle, Forte compact sedan, Forte 5-door compact hatchback, Forte Koup two-door coupe, Rio sub-compact sedan, Rio5 sub-compact hatchback and Sedona minivan.

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 730 dealers throughout the United States and serves as the "Official Automotive Partner of the NBA."  In 2010, KMA recorded its best-ever U.S. sales and 16th consecutive year of increased U.S. market share.  Kia is poised to continue its momentum and will continue to build the brand through design innovation, quality, value, safety features and new technologies.

Information about Kia Motors America and its full vehicle line-up is available at its Web site – www.kia.com.

(1)  Kia vehicles assembled at the Kia U.S. plant are assembled from U.S. and globally-sourced parts.