Mazda To Lease Electric Vehicles In Japan

LEVERKUSEN, GERMANY - January 24, 2011: Mazda Motor Corporation is independently developing a new electric vehicle (EV) with plans to commence leasing examples to selected customers in Japan during Spring 2012. The new EV, based on the Demio subcompact (known as Mazda2 in many markets), is expected to have a driving range of 200 kilometres (125 miles) and will be leased mainly to local government bodies and fleet users.

Mazda is currently advancing its Building Block Strategy, which prioritises the improvement of base technologies by developing more efficient engines and transmissions and reducing vehicle weight. Building on this philosophy, Mazda will progressively introduce electric devices such as regenerative braking and hybrid powertrain systems. The initial results of the strategy — products featuring Mazda’s new, eco-friendly SKYACTIV technologies — will begin rolling out to markets this year.

In parallel with the Building Block Strategy, Mazda is also continuing its research and development programmes to create EVs designed for customers with short city commutes. Through next year’s new EV lease programme, Mazda will enhance its knowledge of EV usage requirements in everyday motoring and the practical demands placed on electric drive technologies.

The internal combustion engine is expected to remain at the heart of the automobile for the near future. Consequently, going forward, Mazda will continue to improve its base technologies that are centred on internal combustion. At the same time, it will advance development of various eco-friendly technologies for the future in order to offer all its customers driving pleasure as well as outstanding environmental and safety performance.