Toyota Gives Youngsters A Dream Opportunity

EPSOM, UNITED KINGDOM – October 14, 2010: Young people in the UK have the chance to show off their artistic skills and design their own vehicle of the future in the 2010 Toyota Dream Car Art Contest.

The competition, now in its fifth year, challenges children around the world to draw or paint their vision for the ultimate car of tomorrow. Toyota’s aim is to encourage creativity, interest in cars and an understanding of the role they play in people’s lives.

The winning entry from each national round will go forward to the world final, to be held in Japan in May 2011. Prizewinners from all 64 countries taking part will be invited to attend the awards ceremony at Toyota’s Headquarters.

Already well-established in Asia, the competition has been opened up this year to include entries from Europe, the USA, Africa and the Middle East for the first time.

There are three age categories: under 10, 10 to 12 and, 13 to15 years, with a winner being chosen from each. Toyota President Akio Toyoda and Akira Toriyama, creator of the world-famous Dragon Ball cartoon series, will help judge the entries.

Outline details for entrants

The contest is open to anyone under the age of 15 living in the UK.

Artwork can be created using paint, colour markers, crayons or felt pens, and should be drawn by hand. Digitally created artwork will not be accepted.

Artwork should include a background, and should be submitted on A3 size paper.

Judging will be based on originality, artistic expression, description and colouring.

All artwork should be submitted with an entry form signed by a parent or guardian.

Ages are to be correct on the closing date for entries, 31 January 2011.