TOPEKA, Ind., Sept. 20 -- Proving the idea that less truly is more, Starcraft® RV has announced the introduction of a new light-weight travel trailer called AR-ONE. The 2011 AR-ONE is designed to give owners a high value of camping's essentials with a low-impact on the wallet.

"For some time now we've been telling our customers and dealers that Starcraft is all about camping – pure and simple. We've placed emphasis on providing our consumers with high value, practical features, not on high-cost items they neither want nor need," said Jim Jacobs, General Manager for Starcraft RV. "The AR-ONE is a perfect example of this philosophy."

"The AR-ONE is a solidly built, affordable travel trailer that is towable by most standard and crossover SUVs and mini-vans," Jacobs stated. "Weighing at around 2000 – 2,500 lbs., it's ideal for the family looking to move up from the standard fold-down, but not wanting to move out of their family vehicle."

The AR-ONE is a member of the popular Starcraft Autumn Ridge travel trailer family.  "The Starcraft Autumn Ridge is one of the more popular travel trailers in today's market place," said Brent Froman, National Sales Manager for Starcraft RV. "We took the quality construction found in the Autumn Ridge and applied those same principals in a lighter, aggressively-priced model. However, with the AR-ONE, what you see is what you get. To keep the unit affordable and simple, all features are standard and there are no available options. This allows customers to have the necessary amenities without added cost. The focus is about an enjoyable camping experience – pure and simple."

With three floorplans to choose from, the AR-ONE sleeps 2 to 5 and is available in lengths from 14 to 16 feet. The 15RB floorplan has added sleeping capacity with an expandable Aqua-Shield® Aqualon sectionalized tent.

The interior boasts a 2-burner range; 3 cu. ft. 3-way gas/electric refrigerator; a 54" booth dinette; ball-bearing drawer guides with a 50 lb. capacity and full-drawer extension; hardwood cabinet drawers; and nickel hardware. In addition, the AR-ONE comes standard with cable and satellite TV prep; crank-up HDTV antenna with signal booster; pleated nightshades; residential furniture made by Starcraft; & vinyl flooring throughout.

Standard equipment includes a 6-gallon gas water heater, a 5,000-watt A/C unit, Carefree patio awning, microwave oven with carousel, spare tire with carrier and an AM/FM stereo with iPod/MP3 connection. In addition, the AR-ONE features dual-hitch safety chains, safety-glass windows, break-away switch and deadbolt lock on the entrance door.

"The goal was to go beyond creating a light-weight, travel trailer that can be pulled by the average family vehicle," said Froman. "We wanted to give consumers a unique product that offers the necessities they need for a quality camping experience, a good value product at an aggressive price. The AR-ONE is that product."