ROV Enthusiasts' Job on Labor Day Weekend: Drive Safely

Contact:

Recreational Off-Highway Vehicle Association

Media Relations

(949) 255-2560, ext. 3132

Recreational Off-Highway Vehicle Association

Wants Operators and Passengers to Stay Safe and Responsible

IRVINE, Calif., September 1, 2010 - Daily commuters will convert to
recreational off-highway vehicle enthusiasts this Labor Day weekend as
American drivers turn off of the pavement to enjoy the outdoors. ROHVA
wants all drivers to act responsibly and follow the ROV Safety Rules, to
keep themselves and their passengers as safe as possible.

"Labor Day weekend is considered by many as the heart of the off-road
season, and thousands of enthusiasts across the country will operate
their ROVs on all types of terrain," said Paul Vitrano, executive vice
president of the Recreational Off-Highway Vehicle Association. "We
encourage all drivers to enjoy their ROVs while following our suggested
safety rules and environment preservation tips, which can be found by
visiting us online at www.rohva.org <http://www.rohva.org/> ."

A recent study of ROV crashes revealed at least one risky behavior,
warned against in operator manuals, was present in 98 percent of
crashes. These warned-against behaviors include doing stunts, riding at
excessive speeds, riding on paved roads, using alcohol or drugs while
driving, improper seating of passengers, failing to wear a helmet and
failing to wear a seat belt.

The study also found that 23 percent of crashes involved drivers under
the recommended age. ROHVA recommends that anyone under the age of 16 or
without a driver's license should not operate an ROV.

The Recreational Off-Highway Vehicle Association urges ROV enthusiasts
to follow the ROV Safety Rules <http://www.rohva.org/safety.aspx> this
Labor Day weekend to ensure the safety of drivers, passengers and
everyone else.

1. Always wear a helmet and other protective gear, use the seat
belts, and keep all parts of your body inside the ROV.
2. Never drive on paved roads except to cross when done safely and
permitted by law. ROVs are designed to be operated off-highway.
3. Drive only in designated areas, at a safe speed, and use care
when turning and crossing slopes.
4. Never drive under the influence of alcohol or other drugs.
5. Never drive an ROV unless you're 16 or older or have a driver's
license. ROVs are not toys.
6. Never carry more passengers than the ROV is designed for, and
never allow a passenger who is too small to sit in a passenger seat to
ride in the ROV.
7. Read and follow the operator's manual and warning labels.

Sometimes referred to as side-by-sides or utility terrain vehicles
(UTVs), ROVs are motorized off-road vehicles designed to travel on four
or more non-highway tires, with a steering wheel, non-straddle seating,
seat belts, an occupant-protective structure, and engine displacement up
to 1,000cc. Current models are designed with seats for a driver and one
or more passengers. ROVs are used for a variety of outdoor recreational
activities as well as many work applications.

ROHVA

The Recreational Off-Highway Vehicle Association is a national industry
organization that promotes the safe and responsible use of ROVs. ROHVA
is accredited by the American National Standards Institute (ANSI) to
develop equipment, configuration and performance standards. Based in
Irvine, Calif., the not-for-profit association is sponsored by Arctic
Cat, BRP, Polaris and Yamaha. For more information visit www.rohva.org
<http://www.rohva.org/> .

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