Fiat 500 Limited Edition Is Back - And This Time It's Black

SLOUGH, UNITED KINGDOM – July 30, 2010: Following on from the success of the Fiat 500 Pink, another unique limited edition version of the popular city car has been announced – the Fiat 500 BlackJack.

Just 200 examples of the matt black supermini will be available when it goes on sale next week. As with previous special edition 500 models, the BlackJack will initially be available on-line only at www.fiat.co.uk.

The BlackJack name reinforces the character of this car: irreverent and mysterious. The 500 BlackJack is the first vehicle in this segment to offer the special paint, and is one of several exciting Fiat 500 limited editions being introduced this year.

Based on the 1.2 and 1.4 Sport specification, the Fiat 500 BlackJack features:

Individual matt black paint finish

Mouldings, door handles, door mirrors and plate holder in metallic effect

16-inch alloy wheels in matt black with red coach line

Red brake callipers (1.4 only)

Special carpet mats

The 500 BlackJack – like all Fiat 500s – comes as standard with Fiat’s Start&Stop, which stops the engine automatically whenever traffic conditions bring the car to a complete halt, and restarts it immediately the driver wants to move off again.

“The paint finish is the most striking feature of this new limited edition,” says Elena Bernardelli, marketing director, Fiat Group Automobiles UK and Ireland. “It has previously been a characteristic of new supercars, and gives the Fiat 500 a stunning new image. I am sure the BlackJack will be a huge hit with Fiat 500 fans.”