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Circle BMW to Hold BMW Ultimate Driving Event

For Immediate Release

 

 

 

Circle BMW to Hold BMW Ultimate Driving Event

 

- New 2011 BMW Models Unveiled at Circle BMW during BMW of North America’s
Summer Cross-Country Tour- 

 

 

EATONTOWN, N.J. (June 11, 2010) –  <http://www.circlebmw.com> Circle BMW,
one of the region’s leading BMW dealerships, today announced they will
unveil an unprecedented array of new 2011 models at the BMW Ultimate Driving
Event, including the all-new 5 Series and 740i Sedans, on Wednesday, June
23, 2010. Attendees will have a unique opportunity to get behind the wheel
and test drive several new BMW vehicles, compare the ready power and agility
of the all-new BMW 5 Series Sedan against the Mercedes-Benz E350, Audi A6
and Audi A4 and take a tour of Circle BMW’s state-of-the-art facility. 

 

Circle BMW is holding the BMW Ultimate Driving Event in conjunction with BMW
of North America’s summer cross-country tour. The United States importer of
BMW luxury/performance vehicles is conducting a total of 10 tours throughout
the country to introduce consumers to BMW’s new model offerings. Registered
event attendees will receive an exclusive “Drive Off” allowance valued at
$1,000 toward the purchase or lease of most BMW models. 

 

“At the BMW Ultimate Driving Event, our current and prospective customers
will be among the first to experience the new 2011 BMW models,” said Joseph
Falotico, general sales manager, Circle BMW. “Having competitive vehicles at
the event, will give customers a unique opportunity to do a drive-by-drive
comparison and experience the capability and value of the ‘ultimate driving
machine.’”

 

The June 2010 launch in North America of the new 2011 BMW 550i and 2011 BMW
535i will be followed later in the year by the 528i. Completely redesigned,
the sixth-generation 5-series comes exactly seven years after the launch of
the current model.

 

New features include a lower and sleek exterior that is complemented by
pronounced horizontal headlights and L-shaped taillights. The interior
departs from the reduced aesthetics of the current model and moves to a
richer look that is almost identical to the 5-series Gran Turismo and
7-Series. BMW xDrive -- all-wheel drive -- is an option, the 5 retains
rear-wheel drive as standard.

 

 

Introducing the 2011 BMW Alpina B7 Sedan 

The most dynamic 7 Series model yet, the new B7 promises to offer a spectrum
of driving experiences generally unheard of in this class of automobiles.
Yielding exquisite levels of power and torque from the twin-turbocharged 4.4
liter V8, and in conjunction with the electronically-adjustable suspension
with active roll stabilization, the BMW 7 Series continues to raise the
luxury benchmark.

 

The evolution of the traditional 20-spoke 21'' Alpina Classic wheels
underline the fresh design language found throughout the B7 and impart it a
distinctive appearance and powerful stance. Indisputably stylish, the 740i
Sedan's striking silhouette, finely detailed interior and innumerable
technological innovations, combine to equal unparalleled sophistication and
elegance.

 

To attend Circle BMW’s Ultimate Driving Event, advanced registration is
required. To register, or for more information, call 1-866-905-4BMW (4269)
or visit  <http://www.circlebmw.com/special-event.htm>
www.circlebmw.com/special-event.htm.

 

 

 

About Circle BMW

Circle BMW, a family owned and operated business for 29 years, is dedicated
to excellence in all phases of the BMW ownership experience: sales, service,
parts, accessories, lifestyle products and long-term customer support.
Monmouth County has long known of Circle BMW's commitment to excellent
customer service, but Circle BMW also has many satisfied customers in Ocean
County, Middlesex County and the tri-state area. In addition to new
vehicles, Circle BMW offers Certified Pre-Owned vehicles that meet demanding
standards for resale. Circle BMW is one of the largest BMW authorized
stocking dealers of original equipment parts and accessories in the region.
To obtain more information about Circle BMW, visit
<http://www.circlebmw.com/> www.circlebmw.com.

 

 

# # #

 

 

Media Contact:

 

Pamela Marshall

Circle BMW

732-440-1224

  pamela.marshall@circlebmw.com

 

 

 

 

 

 

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