Franchitti Joins Forces With VisitScotland To Launch Personalized Driving

Indianapolis, may 6, 2010: Itineraries For Scotland Tourism: Two-time IZOD IndyCar Series champion Dario Franchitti has teamed up with Scotland's national tourism organization VisitScotland to launch "Dario Franchitti's Great Drives" three car-touring itineraries highlighting routes from Edinburgh to Inverness, the West Coast and Far North and the South of Scotland.

Written by Franchitti, the driving itineraries will target visitors from the U.S. and Canada interested in traveling in the tire tracks of the 2007 Indianapolis 500 winner.

"Scotland is my home and these are some of the roads I grew up on, so it's an honor for me to share the breathtaking views, the off-the-beaten-path sites and some of the rich tradition of our great country," Franchitti said. "I'm very excited to share these scenic drives with visitors looking to tour Scotland by car. The moment I have a break in my IndyCar racing schedule, I fly back to Scotland and quite often jump in my car and drive around the country on the same roads and routes that VisitScotland and I have showcased in these itineraries."

The car-touring itineraries are being promoted on the VisitScotland home pages at www.cometoscotland.com and www.cometoscotland.ca. They will also appear in several American and Canadian travel e-newsletters..