Independents Team with National Power Supply to Challenge Goliaths of Remanufactured Diesel Engines

YAKIMA, Wash.--Demand for remanufactured diesel engines doubled in first quarter of 2010, as witnessed by National Power Supply (http://nationalpowersupply.com). Larry Pryor, President, noted, “We have seen an upsurge of inquiries with the recovery of durables. Our marketing activities had effect, but we are approaching a $1 million a day in demand [in the larger remanufactured diesel engines segment].�??

“The uptrend in remanufactured engines arises from: (a) acceptance of the remanufacturing practice, (b) sustainability advantages, (c) rising cost of new engines with escalating emissions requirements, and (d) a frugality emerging from the global recession”

“The uptrend in remanufactured engines arises from: (a) acceptance of the remanufacturing practice, (b) sustainability advantages, (c) rising cost of new engines with escalating emissions requirements, and (d) a frugality emerging from the global recession,�?? explains Paul Kang.

Caterpillar, Cummins, Detroit Diesel, Deutz and other large remanufacturers have gained market share from the 300+ local independent specialists. Caterpillar now has 18 reman facilities around the world, having discovered that profitability on remanufactured engines/parts can be double that for new.

These “goliaths�?? regularly dismiss the independents as they have distinct disadvantages: (a) higher parts and shipping costs, (b) local vs. global marketing, (c) inconsistent quality control, and (d) challenges of attaining trust from far-flung customers.

Yet better independents can win on quality, often complete faster and with more sensitivity to customer desires like increased horsepower. With low overhead, independents can beat the price from big OEMs by 20-40%. And “remanufactured in the USA with Pride�?? is appreciated by American workers and quality-desirous customers around the world.

Success of independents, despite ever increasing competition, is enabled by “cooperative networks�?? like National Power Supply that:

1. Market globally;

2. Answer and speak with callers;

3. Match customers with specialists in their particular engine;

4. Share parts purchase and shipping economies;

5. Select quality-minded independent partners and demand excellence;

6. Share inventory specials; and,

7. Thrive on thin margins.

National Power Supply and like may grow to lose their entrepreneurial zeal for pleasing customers. Then again, the Goliaths may open their eyes and take note of agile and empowered independents.

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National Power Supply sells remanufactured diesel engines and generator sets for construction, mining, oil recovery, agriculture, forestry, marine, and specialized over-the-road applications. Caterpillar, Cummins, Detroit Diesel, and others are remanufactured with OEM or aftermarket components. The promise to customers is: “Saving You Money, Time & Concern!�??