Ralph Perkins Joins Warren Henry Automobiles, Inc.

MIAMI--Warren Henry Zinn, President and Owner of Warren Henry Automobiles, Inc., announces that Ralph Perkins, formerly Vice President of Sales and Marketing at the Potamkin Automotive Group (October 2004 to March 2010), has recently joined the Warren Henry family of dealerships as Director of Sales Operations and General Manager of Warren Henry Volvo and Warren Henry Jaguar, located on Highway 441 just south of County Line Road in Miami Dade-South Broward.

“It’s great to have Ralph onboard. We’re looking forward to the leadership, dedication and experience he will bring to the company.”

“I’m very excited to be part of South Florida’s premier luxury dealerships, Warren Henry Automobiles, Inc.�??, said Perkins. “The Volvo and Jaguar brands are synonymous with luxury, performance, and safety. They’re invigorating and exciting to work with.�??

Perkins has had a long and distinguished career working in the automotive industry. He started in management as the Director of E-Commerce and Business Development at Phil Smith Automotive, helping them increase their monthly new car sales business and increase CSI to over acceptable factory standards, and was co-creator of the e-commerce division. Perkins worked closely with Southeast Toyota to grow revenues and improve customer relations and sales volume through a customized business development process for sales and service. After that, he went on to become the National Sales Director for the Rick Case Automotive Group, where his many successful marketing strategies led to the groups e-commerce gross profit increasing from an average $1.8 million annually to over a staggering $6 million annually.

Warren Zinn comments, “It’s great to have Ralph onboard. We’re looking forward to the leadership, dedication and experience he will bring to the company.�??

Warren Henry Zinn has been in the automobile industry for more than 34 years. He has been serving South Florida by delivering the very best in luxury vehicles and luxury values with the Warren Henry dealerships. There are 5 dealerships in the Warren Henry family; including Warren Henry Jaguar, Land Rover North Dade, Land Rover South Dade, Warren Henry Volvo and Warren Henry Infiniti. Warren Henry has earned the reputation for being the dealer for those that want the very best in service, sales, and value. For more information about Warren Henry Automobiles, Inc., call 888-856-3113 or visit WarrenHenryAuto.com.