Volkswagen of America Announces 41 Percent Increase for March 2010 Sales
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SEE ALSO: Volkswagen Buyers Guide
TDIŽ Clean Diesel, Tiguan and Routan Models Drive the Brand
HERNDON, Va., April 1, 2010; Volkswagen of America, Inc. today reported March 2010 sales of 22,148 total units, for a 40.9% increase over March 2009, and its ninth consecutive month of sales growth. For the year-to-date, Volkswagen's sales have risen 38.4% versus the same timeframe in 2009.
Volkswagen's full line of award-winning TDIŽ Clean Diesel models, which includes the Jetta, Jetta SportWagen, Golf, and Touareg, once again proved popular with customers. The exciting and economical Jetta SportWagen TDI took the lead, accounting for 85.0% of all Jetta SportWagens sold in March.
The sporty Tiguan compact SUV posted strong sales with an increase of 41.8% compared to March 2009. Volkswagen's European-inspired Routan minivan enjoyed a 36.2% rise over the same period last year, finishing the month with a total of 1,402 units sold.
"The strong performance in March of Volkswagen's many new models is further proof that we are continuing to gain positive momentum," said Mark Barnes, Chief Operating Officer, Volkswagen of America, Inc. "Both VW and our dealers are gearing up for greater growth as we prepare for more new product introductions in the months ahead."
Volkswagen of America, Inc.
Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world's largest producers of passenger cars and Europe's largest automaker. Volkswagen sells the Eos, Golf, New Beetle, New Beetle convertible, GTI, Jetta, Jetta SportWagen, Passat, Passat Wagon, CC, Tiguan, Touareg and Routan through approximately 600 independent U.S. dealers. All 2010 Volkswagens come standard-equipped with Electronic Stabilization Program. This is important because the National Highway Traffic Safety Administration (NHTSA) has called ESC the most effective new vehicle safety technology since the safety belt. Visit Volkswagen of America online at www.vw.com or www.media.vw.com to learn more.
VW-US Snapshot ---YEAR-TO-DATE-------
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March- March- Yr/Yr March- March- Yr/Yr
10 09 % 10 YTD 09 YTD %
Actual Actual change Actual Actual change
------------------------- ------ ------- ------- -------- ------- -------
Rabbit/Golf 1,188 698 70.2% 2,610 2,187 19.3%
------------------------- ----- --- ---- ----- ----- ----
GTI A5/A6 1,746 461 278.7% 3,957 1,482 167.0%
------------------------- ----- --- ----- ----- ----- -----
R32 1 6 -83.3% - 126 -100.0%
------------------------- -- -- ----- -- --- ------
Total Rabbit
/Golf/GTI/R32 2,935 1,165 151.9% 6,567 3,795 73.0%
------------------------- ----- ----- ----- ----- ----- ----
Jetta Sdn 7,178 6,263 14.6% 21,177 16,747 26.5%
------------------------- ----- ----- ---- ------ ------ ----
SportWagen A5/A6 2,018 1,128 78.9% 4,740 2,865 65.4%
------------------------- ----- ----- ---- ----- ----- ----
Total Jetta 9,196 7,391 24.4% 25,917 19,612 32.1%
------------------------- ----- ----- ---- ------ ------ ----
New Beetle - Coupe 1,340 517 159.2% 4,713 1,989 137.0%
------------------------- ----- --- ----- ----- ----- -----
- Convertible 646 317 103.8% 1,181 912 29.5%
------------------------- --- --- ----- ----- --- ----
Total New Beetle 1,986 834 138.1% 5,894 2,901 103.2%
------------------------- ----- --- ----- ----- ----- -----
Eos 727 493 47.5% 1,407 1,372 2.6%
------------------------- --- --- ---- ----- ----- ---
Passat Sdn 1,449 781 85.5% 3,416 2,482 37.6%
------------------------- ----- --- ---- ----- ----- ----
Wgn 259 205 26.3% 675 608 11.0%
------------------------- --- --- ---- --- --- ----
Total Passat 1,708 986 73.2% 4,091 3,090 32.4%
------------------------- ----- --- ---- ----- ----- ----
CC 1,994 2,351 -15.2% 5,268 5,231 0.7%
------------------------- ----- ----- ----- ----- ----- ---
Tiguan 1,751 1,235 41.8% 4,865 2,868 69.6%
------------------------- ----- ----- ---- ----- ----- ----
Touareg 449 236 90.3% 1,048 1,060 -1.1%
------------------------- --- --- ---- ----- ----- ----
Routan 1,402 1,029 36.2% 3,226 2,195 47.0%
------------------------- ----- ----- ---- ----- ----- ----
------------------------- ----- ------ ---- ------ ------ ----
TOTAL 22,148 15,720 40.9% 58,283 42,124 38.4%
------------------------- ----- ------ ---- ------ ------ ----