Boulder Based Green Garage is Open For Business
Launch Party Draws Local Politicians and Business Leaders Setting the Stage for a New Kind of Auto Service
BOULDER, Colo., Feb. 18 -- Green Garage launches a new kind of auto service that eliminates the typical uninviting repair shop with door-to-door valet service, energy & wallet saving new products and all while making your car gentler on the environment. From an old clunker to a new hybrid, Green Garage can make it run farther for less. Less gas. Less emissions. Less money. Less hassle.
Last night's launch party held at Crispin, Porter + Bogusky drew Boulder's Mayor Susan Osborne, Boulder's Congressman Jared Polis, Clean Tech Investment Honch, David Moll, and Ad Age Magazine's Creative Director of the Decade, Alex Bogusky.
Green Garage brings the station to the customer's front door with a convenient Valet service. They'll pick up a client's car at home or office, Green Tune it and then drop it off -- all while customers go about their day! Also available is Green Garage's Corporate Mobile Service Truck. This custom truck named Willy pulls into business parking lots with its mobile lift and is able to service many employees cars throughout the day. Green Garage's Carhugger technicians use auto parts that save money by improving fuel efficiency and by reducing the frequency of services. Most customers see noticeable MPG improvements, Green Garage calls it SPG, smiles per gallon or 'smileage.'
Green Garage's CEO, Founder and Chief Carhugger, Ryan Ferrero, is a self-described recovering car-guy with a conscious. As an auto dealership owner from Boulder, Colorado, with over 19 years of owning, operating and managing multiple automotive retail, accessory and service operations for Dodge, Jeep, Chrysler, Kia, Mazda, Suzuki and Ford, Ferrero realized that he could have a positive impact on the often negatively perceived car business. According to Mr. Ferrero, "Let's face it, going to the garage sucks. I created Green Garage to 'fix' the hassle, inefficiency and environmental impact of traditional auto repair. Plus, we're full service so whether it's wiper blades, brakes or a timing belt, we do it all with our core values in mind."
Green Garage has amassed a line of over 60 "green" products by working with experts in the automotive and sustainability industries. These products are evaluated on 6 sustainability metrics: solid waste reduction, CO2 emission, toxicity, water conservation, use of natural resources and social impact. The breadth of products includes non-leaded wheel weights to bio-diesel engine conversions, and everything in between. As a commitment to transparent and sustainable practices, Green Garage has approved its 'Green Tuning' products through an advisory group that includes experts from the Renewable and Sustainable Energy Institute (RASEI) and top environmental experts from the University of Colorado.
Many local businesses have adapted Green Garages Corporate Mobile service where Green Garage brings the "Garage" to the company's parking lot and services cars while employees work. Corporate customers like White Wave Foods, Crispin, Porter + Bogusky, the Sterling Rice Group, Renewable Choice ENERGY, Imagine!, Tendril, the Colorado LEEDS School of Business and many more. Many corporate customers are offering Green Garage's services as a subsidized employee benefit and Green Garage can be a valuable element of a company's Corporate Social Responsibility program.
Green Garage has launched in Boulder and will be available in Fort Collins in April and Denver in August. Green Garage's growth goals are to replicate its Green Tuning Valet and Mobile services nationwide in 2011. They're currently raising capital and are open to investment inquiries.
About Green Garage: Green garage is a new kind of garage that makes your car gentler on the planet and easier on your wallet. Green Garage aggregates proven, sustainable, energy saving automotive maintenance/repair related products and delivers them through convenient consumer valet and corporate mobile on site services. For more information, please visit www.greengarage.com. For investor inquirers, please contact the corporate office at 303.991.5650. Press inquires, please contact Ripple Effect Relations at 970.274.0753 or liz@rippleeffectrelations.com.