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MANHEIM LAUNCHES MANHEIM DIRECT

February 13, 2010

MANHEIM LAUNCHES MANHEIM DIRECT

New Wholesale Vehicle Program Shortens Cycle Times and Extends Wholesale
Market Reach for Dealers and Commercial Consignors

 

ATLANTA - Manheim, the world's leading provider of vehicle remarketing
services, today announced the launch of Manheim Direct, a wholesale vehicle
program that allows dealers and commercial consignors to sell inventory
online without transporting vehicles to Manheim operating locations. Manheim
Direct was developed in response to feedback from dealers and commercial
consignors looking for ways to improve business efficiencies, while taking
advantage of the selling power that Manheim offers. Asbury Automotive Group,
Inc., one of the largest automotive retailers in the United States, is one
of several dealer groups that have already implemented Manheim Direct.

 

Asbury's Manheim Direct remarketing solution includes selling vehicles
straight off its dealership lots through a broad mix of Manheim remarketing
channels. Like other Manheim Direct customers, Asbury's process begins
online with closed and open sales, but it can also include in-lane sales
when warranted. "By streamlining our process through Manheim Direct, we
expect to significantly reduce all expenses associated with shipping and
selling cars at brick-and-mortar auctions," said Michael Kearney, chief
operating officer, Asbury.

 

Manheim Direct affords sellers benefits including:

 

.         the ability to list inventory for sale from remote locations,
including rental car locations, dealer lots and marshalling yards,
eliminating the need to transport inventory to a Manheim operating location
for online sale, and

 

.         a Manheim-approved listing service delivered directly to the
seller's location that positions inventory for selling success by capturing
all the condition information that online buyers demand

 

"Our customers told us they wanted all the benefits of Manheim delivered
direct to their inventory's location," said Sue Boehlke, senior vice
president, Manheim Online Solutions and Technology. "Manheim Direct does
this by giving dealers and commercial consignors the ability to list
inventory from anywhere, helping these sellers reduce days to sell and
driving down remarketing costs. These two benefits are good news for buyers,
as well. Minimal wait times for consignors to create listings mean that
buyers have access to the freshest inventory possible."

 

"Manheim Direct is helping Asbury facilitate a variety of transaction types,
including retail, open wholesale and closed dealer-to-dealer sales within
its own dealer network. We expect Asbury to have greater control over its
pre-owned vehicle inventory by participating in this program, and to gain
efficiencies throughout its entire remarketing cycle," said Nick Peluso,
senior vice president of Customer Management.

 

Manheim Direct is available to commercial consignors and dealers nationwide.
For more information, dealers are encouraged to contact the online manager
at their local Manheim operating location. Manheim location contact
information can be found at www.manheim.com. Commercial consignors should
reach out to their account manager in Manheim Customer Management.

 

About Manheim (www.manheim.com)

Manheim is the world's leading provider of vehicle remarketing services.
Through its 130 worldwide wholesale operating locations, Manheim impacts
every stage of a used vehicle's life cycle, helping commercial sellers and
automobile dealers maximize the full value of their vehicles. Drawing from
its auction transaction volume, Manheim Consulting publishes the annual Used
Car Market Report, the definitive source of data for the used car industry.
Manheim Consulting offers a wide range of services including custom
analytics, business optimization and macro economic analysis.

 

Manheim is the online vehicle remarketing leader, connecting buyers and
sellers to the world's largest, most comprehensive wholesale marketplace
through its extensive in-lane and online offerings. Manheim.com receives
nearly 900,000 visitors each week.

 

Additionally, Manheim offers services including reconditioning,
certification, inspections, dealer financing, title management and
marshaling, among others. Through its wide array of services and
technologies, industry publications, customer support and educational
offerings, Manheim gives its customers maximum control over how they buy and
sell vehicles, helping them to conduct business in the most efficient way
possible. In 2009, Manheim handled nearly 10 million used vehicles,
facilitating transactions worth more than $50 billion in value.

 

Headquartered in Atlanta, Georgia, Manheim is a subsidiary of Cox
Enterprises, a leading communications, media and automotive services
company.

 

About Asbury Automotive Group

Asbury Automotive Group, Inc. ("Asbury"), headquartered in Duluth, Georgia,
a suburb of Atlanta, is one of the largest automotive retailers in the U.S.
Built through a combination of organic growth and a series of strategic
acquisitions, Asbury currently operates 81 retail auto stores, encompassing
108 franchises for the sale and servicing of 38 different brands of
American, European and Asian automobiles. Asbury offers customers an
extensive range of automotive products and services, including new and used
vehicle sales

and related financing and insurance, vehicle maintenance and repair
services, replacement parts and service contracts.

 

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Media Contact:

Lois Rossi

Director Public Relations, Manheim

(678) 645-2028