I Love Rewards Drives New Referral Marketing Campaign For Brand New Smart Car

TORONTO, Jan. 26, 2010 -- I Love Rewards, the leader in online rewards and recognition solutions, announces its innovative referral marketing campaign today. Every individual who submits a qualified referral to I Love Rewards will receive a ballot to win a brand new 2009 Smart Car Passion Coupe.

"I Love Rewards is successful largely in part of the referrals received from our network," said Razor Suleman, CEO and founder, I Love Rewards. "Our net promoter score is 82.3% which is higher than many reported companies; our clients aren't shy about announcing the success they have had using I Love Rewards' solution. In fact, 27% of new business in 2009 came from current clients."

I Love Rewards expects over 250 referrals from the Smart Car referral drive. Based on past marketing campaigns and the existing close ratio of 5%, closing deals will average $125,000. For every $1 spent, I Love Rewards expects $92 in new business which is a 1% customer acquisition cost.

Contest opens today and closes February 28, 2010. The winner will be announced early March. See the website for more details.

I Love Rewards is a leading web-based provider of employee rewards and recognition, sales incentive and service award solutions. I Love Rewards works with top employers and leading companies such as Microsoft, BlueCross BlueShield, Bell, SIRIUS Satellite Radio and Marriott. The company has been recognized as a top employer, Top 10 Tech company and human capital leader. For more information please visit www.iloverewards.com.

The Smart Car Fortwo Passion Coupe is value packed including a panorama roof, alloy wheels, air conditioning with climate control, 3-spoke leather sports steering wheel with shift paddles, power windows, electric and heated side mirrors, and AM/FM radio with CD player. The color is blue metallic with silver trimming.