Subaru of America Announces 2009 Record Breaking Sales Year

Best December Ever Closes Record 2009 in Style

CHERRY HILL, NJ - January 5, 2010: Subaru of America, Inc. today announced a record breaking sales year as the company sold 216,652 units in 2009, an increase of 15-percent. This breaks the previous sales record of 200,703 units sold in 2006. The also marks a record sales month for December 2009 as the company sold 23,074 units - an increase of 33-percent - versus 17,287 units sold in December 2008.

"December represented another record month for Subaru, capping off the best year in the history of the company, in both sales and market share," said Tim Colbeck, senior vice president of sales, Subaru of America, Inc. "I also believe Subaru is well-positioned to continue its success into 2010. We have the right products, marketing and dealer network providing us with a strong foundation for future growth."

                   Dec-09     Dec-08     % chg  YTD Dec-09 YTD Dec-08 % chg
  Legacy             3,620     1,824        98%     30,974     22,605    37%
  Outback            8,376     4,067       106%     55,356     44,271    25%
  Impreza            3,647     4,192       -13%     46,611     49,098    -5%
  Forester           7,223     6,499        11%     77,781     60,748    28%
  Tribeca              208       705       -70%      5,930     10,975   -46%
  Total**           23,074    17,287        33%    216,652    187,699    15%

  **2008 total does not include 2 Baja sales in 2008

"We really owe this tremendous success to both our retailers and employees, who executed the business plans we set in place," said Thomas J. Doll, EVP and COO of Subaru of America, Inc. "Along with our vision and their belief in the Subaru brand, they helped make that vision a reality," Doll continued.