The Auto Channel
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

2009 LA Auto Show Keynote Speech

PHOTO (select to view enlarged photo)

Bob Lutz, General Motors Vice Chairman gives the opening keynote speech on the first of two Media Days. Bob was a rather last minute replacement for Fritz Henderson, GM's CEO until the evening before the scheduled speech.

Click PLAY to watch the entire speech

LOS ANGELES - December 2, 2009: Bob Lutz kicked-off the Los Angeles Auto Show by delivering the Motor Press Guild (MPG) keynote address, replacing Fritz Henderson, who has resigned as president and chief executive officer of General Motors.

The keynote address was followed by a Chevrolet press conference at 9:35 a.m. to unveil the North American version of the Chevrolet Cruze as well as announce the initial retail markets where the electric-drive Chevrolet Volt will be sold.

GM also will unveil the World Debut of the all-new Cadillac CTS Coupe and the 2011 Buick Regal gets its first official showing at a separate press conference on December 3.