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Ford E-News - Nov. 18, 2009

DEARBORN, Mich., Nov. 18, 2009 -- Fusion snags coveted Car of the Year

It's official - Fusion rules, earning MOTOR TREND's 2010 Car of the YearŽ award. The Fusion not only beat out such mainstream contenders as the Buick LaCrosse and Toyota Prius, but also premium-priced German imports including the BMW 7 Series and Mercedes-Benz E-Class to win the magazine's prestigious award. Fusion, the No. 1-selling domestic car, outperformed the competition in design achievement, engineering excellence, intended function, efficiency, safety and value. No wonder MOTOR TREND calls Fusion a clear winner among 23 candidates for 2010 Car of the Year honors. more...

  Marisa Bradley |  mbradl31@ford.com |  313.845.3971

  2010 Fusion beats the odds, comes out on top, again

Sales of Fusion, the most fuel-efficient midsize car in America, also are at an all-time high - despite industry sales being the lowest they've been since the 1980s. Fusion now ranks among America's top 10-selling vehicles. The number of import shoppers considering Fusion is also breaking records, as more and more Toyota and Honda customers are taking a closer look at the impressive fuel economy and class-exclusive technologies Fusion has to offer. more...

  Angie Kozleski |  akozlesk@ford.com  |  313.323.1984

  Smokin' hot EcoBoost

The power of EcoBoost goes far beyond its direct-injected turbo engine. Just look at the sales figures: October sales of vehicles boasting Ford's innovative EcoBoost(TM) fuel-efficient technology are twice that of September. In addition, EcoBoost-equipped Taurus SHO customers are 10-plus years younger than base Taurus buyers, a demographic Ford is eager to have back in the fold. There's good news on the conquest front as well, as 75 percent of Flex with EcoBoost buyers are trading in non-Ford vehicles on purchase. The momentum looks to continue as Ford will introduce four-cylinder EcoBoost variants next year. more...

  Alan Hall |  ahall32@ford.com  |  313.594.3744

  Ford has the best of what's new

Any consumer who has had trouble parallel parking can appreciate Ford's Active Park Assist. But drivers aren't the only ones who love this technology - Popular Science has honored Active Park Assist with a 2009 Best of What's New award. The system, which uses ultrasonic sensors to help drivers parallel park, underscores Ford's commitment to enhancing the driver experience and providing value to the customer. This award makes for three years in a row that Ford has won top honors from the world's leading science and technology magazine. more...

  Alan Hall |  ahall32@ford.com  |  313.594.3744

  Fiesta Movement agents set to take over L.A.; vote for your favorite agent

Get ready for a Fiesta party. Fiesta Movement agents are heading to L.A. for an awards ceremony celebrating their six-month journey as special agents for the new Ford Fiesta. Consumers can take part in the festivities by logging on to www.fiestamovement.com to vote for their favorite agent. A performance by the band Parachute marks the event as the perfect way to recognize the dedication and hard work of those involved in the Fiesta Movement. more...

  Angie Kozleski |  akozlesk@ford.com  |  313.323.1984

  About Ford Motor Company

Ford Motor Company , a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 200,000 employees and about 90 plants worldwide, the company's automotive brands include Ford, Lincoln, Mercury and Volvo. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford's products, please visit www.ford.com.

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