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Bowers & Wilkins Zeppelin Mini

Good afternoon,

If you have any Holiday Gift Guides coming up, I hope you will  
consider featuring the Bowers & Wilkins Zeppelin Mini which is a music  
system for the Apple iPod for the home.   You may be aware of Bowers &  
Wilkins already as the provider of thee audio system in the Jaguar  
XKR, XF, and the XJ.

Press release is below and a digital image is attached for you.


Announcing Bowers & Wilkins Zeppelin Mini

Small Sounds Beautiful



Compact iPodŽ Music System Builds on Success and Features of the  
Original



N. Reading, MA—Two years ago, Bowers & Wilkins’ iconic Zeppelin  
redefined what could be expected from a one-piece iPodŽ speaker  
system. The British firm’s sculpturally tapered, beautifully finished  
active-loudspeaker iPod music solution proved that playback from  
Apple’s globally ubiquitous personal music player can indeed deliver  
gloriously musical in-room sound for all to enjoy. The original  
Zeppelin design demonstrated conclusively that amazing sound and  
striking visual beauty could coexist and indeed cohabit, in a  
confidently individualistic award-winning design that emphasized the  
premium quality and brand values of Bowers & Wilkins while enhancing  
those of the Apple iPod or iPhone™ docked to it.

Now, with the original’s unprecedented collection of glowing reviews  
and prestigious awards still growing, Zeppelin is joined by Zeppelin  
Mini. Substantially smaller but every bit as elegant, the Zeppelin  
Mini attains the same high standard of sound quality, and delivers  
astounding clean volume potential, deep-bass impact and extension for  
such a diminutive package.



Like its larger sibling, the Zeppelin Mini incorporates multiple  
Bowers & Wilkins core technologies to achieve unprecedented  
performance. B&W’s unrivaled expertise in loudspeaker design is  
exemplified by the Mini’s use of two newly developed, full-range, 3- 
inch fiber-glass drivers whose uniquely slotted cone and very long- 
throw “motor” deliver unprecedented range and dynamics for so compact  
a transducer. B&W’s extensive experience in digital signal processing  
(DSP) proved just as important, supplying advanced processing  
including proprietary dynamic equalization that maximizes the drivers’  
abilities to produce jaw-dropping loudness and fullness. The Zeppelin  
Mini’s two leading-edge Class D (“digital”) amplifiers ensure plenty  
of power (18 watts each) from ultra-compact, nearly cold-running  
circuitry.

B&W’s patented Flowport™ enclosure architecture vents in the rear to  
minimize any noise or coloration from deep bass playback, even at  
extreme volumes.



Unlike many competing portable music systems, the Zeppelin Mini  
acquires the audio signal from a docked iPod or iPhone in pure digital  
form, performing the critical digital-to-analog conversion onboard  
using advanced, highly accurate, audiophile-grade circuitry. The  
result is a degree of musical refinement equaled by no other iPod  
music system. What’s more, a mini-USB port on the back of the Zeppelin  
Mini permits program material from outboard sources, such as desktop  
or laptop Macs or PCs, to stream content to the Bower & Wilkins system  
for superior musical playback. There’s also an analog-audio AUX input  
that allows the Zeppelin Mini to work its magic with older, legacy  
sources.



B&W’s proprietary flexible Zeppelin docking-arm is again present,  
permitting natural-grasp operation of the docked iPod/iPhone for  
wonderfully easy operation. But the Zeppelin Mini’s version goes even  
further, permitting vertical or horizontal docking of all iPhone/iPod  
Touch models. What’s more, syncing of a docked iPod/iPhone is  
transparently enabled via the Zeppelin Mini’s USB port, and of course,  
the new B&W model swiftly and safely charges the batteries of any  
docked iPod or iPhone.



Bowers & Wilkins’ new Zeppelin Mini is fully certified by Apple as  
“Made for iPod” and “Works With iPhone”. Its double-tapered-cone form  
echoes that of the original Zeppelin, as does its unexpectedly solid  
construction and meticulous chrome-and-fabric finish. Also like the  
original, the Zeppelin Mini boasts industrial design by globally famed  
London house Native Design Ltd. Both Zeppelin models marry a striking  
simplicity of design, highest-quality materials, and world-leading  
technology to deliver richly musical sonics and ergonomic  
sophistication that far exceed expectations. The Zeppelin Mini’s  
compact form-factor makes it irresistable for smaller spaces: dorm  
rooms, bedrooms, second homes, kitchens, and virtually anywhere  
serious music reproduction is welcome.



Initially, Zeppelin Mini will be available exclusively through Bowers  
& Wilkins authorized dealers such as Apple retail stores and the  
online Apple Store,  Amazon.com, Bowers & Wilkins own network of U.S.  
retailers, plus upscale catalogue reseller Frontgate, upper-range  
department-stores and online retailers such as Saks Fifth Avenue  
(saks.com) as well as musical instrument stalwarts Musicians Friend  
(musiciansfriend.com) and Guitar Center (guitarcenter.com).



The Zeppelin mini will be available in November with a suggested  
retail price of $399.95.



Note to Journalists:  This press release, along with digital images,  
can be downloaded here:  www.Nicollpr.com/BowersWilkins.



About Bowers & Wilkins

Bowers & Wilkins is Britain’s leading exporter of loudspeakers and the  
number one imported brand in North America. Since 1966, Bowers &  
Wilkins’ "Quest for Perfection" has resulted in a succession of  
technical loudspeaker innovations that have satisfied the world’s most  
demanding listeners. Its products’ rave reviews and universal  
acceptance as monitors for classical music recording have helped  
Bowers & Wilkins become the dominant premium loudspeaker company  
throughout the world.



For additional information visit http://www.bowers-wilkins.com/Zeppelinmini



Listen and you’ll see.



iPod and iPhone are registered trademarks of Apple Inc. in the United  
States and other countries.

All rights reserved.



Lucette Nicoll
NICOLL PUBLIC RELATIONS, INC.
1502 Providence Hwy., #2
Norwood, MA  02062

Tel: (781) 762-9300
Fax: (781) 255-7777
www.nicollpr.com
lucette@nicollpr.com



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