Manheim Unveils Enhancements to Heavy Truck & Equipment Web Site

FOR IMMEDIATE RELEASE                  CONTACT: Lois Rossi

November 4, 2009
Manheim Public Relations

 
(678) 645-2028

 

MANHEIM UNVEILS KEY ENHANCEMENTS TO WEB SITE AIMED AT 

BUYERS AND SELLERS OF HEAVY TRUCKS AND EQUIPMENT

HT&Eq Web Site Now More Convenient, Educational, Interactive

            ATLANTA - Thanks to key enhancements to Manheim's heavy
truck and equipment Web pages, both buyers and sellers of these units
will now have more targeted information at their fingertips to help grow
their businesses.

 

            Manheim's general manager of Specialty and Heavy Truck &
Equipment Sales, Karen Braddy, today unveiled the enhancements to 
www.manheimheavytruckauctions.com, changes that were created based on
extensive customer feedback.

 

             "Manheim understands that heavy truck and equipment dealers
have very specific needs when it comes to buying and selling units,"
said Braddy.  "We learned from our customers that having an online
resource that was easy to use and offered educational information, as
well as industry-specific and targeted sales opportunities, was
increasingly important in today's market." 

 

            Web site enhancements include:

 

*          Dealer Resource Center with background information for
customers who are new to the auction process or are looking for tips on
how to make the most of their auction experience

*          Helpful videos covering topics such as how to buy and sell at
auction and how to prepare for an auction visit

*          Search capability for all heavy truck and equipment units
available through Manheim

*          Calendar of upcoming HT&Eq sales, broken down by sale
location and/or type of unit, with the ability to synchronize reminders
to Outlook 

*          Current price information for all units in the form of Market
Reports

Manheim HT&Eq customer Jim Jones of Brooks, Ga., said the enhancements
will improve what has already been a positive experience.

"Manheim does a great job marketing on the Web, and has great customer
service reps who give a personal touch for such a large company," said
Jones. 

The enhancements to the Web site come at a time when the heavy duty
truck and equipment business is performing well, despite the pressures
of the economy.

 

 "Dealers in the heavy truck and equipment segment are become
increasingly comfortable with auctions," said Braddy. "As a result, we
are seeing a double-digit percent increase in volume year-over-year."

            In addition to accessing the heavy truck and equipment Web
site directly at www.manheimheavytruckauctions.com, customers can also
access it via the "Products" page on Manheim.com.

About Manheim Heavy Truck and Equipment Auctions

 

            Manheim, the largest provider of vehicle remarketing
services, began hosting heavy truck and equipment auctions to meet the
growing needs of customers looking for used vehicles other than the
traditional automobile. Today, Manheim offers customers access to 82
auction locations in North America; of those 13 have facilities for
selling medium-duty to heavy-duty trucks and equipment consisting of
tractor-trailers, box trucks, vehicle transporters, construction
equipment and agricultural equipment. 

            By offering services such as full-service reconditioning,
electronic condition reports, certification, distribution centers, title
management, inspections, vehicle transportation, financing and dealer
floor planning, Manheim helps customers realize the full value of their
vehicles.  

            All vehicles are sold in-lane or online via Manheim.com. For
more information please call (877) 704-4636 or e-mail 
heavytruckauctions@manheim.com. 

# # #

Andrew Maraniss

McNeely Pigott & Fox Public Relations
611 Commerce St.
Suite 2800
Nashville, TN 37203

615-259-4000

615-259-4040 (fax)