Introducing the New Mazda CX-7: Full Australian Press Kit

NOTTING HILL, AUSTRALIA – October 13, 2009: Since its introduction in 2006 the Mazda CX-7’s combination of head-turning design, polished driving dynamics and spirited Zoom-Zoom performance has found favour amongst buyers.

The New Mazda CX-7 range has been developed in response to the diverse and changing needs of the Australian public. The model line-up has increased with the addition of two new powertrains meaning that SUV buyers now have more choice than ever before. With refreshed design and equipment added across the range, the CX-7 is perfectly placed to further enhance its reputation as one of the most sought-after vehicles in its class.

New Mazda CX-7 Range

New Mazda CX-7 range has now been expanded to four models including two new powertrains

New Mazda CX-7 Classic features a 2.5 litre naturally aspirated 4 cylinder petrol engine mated to a 5-speed Activematic transmission with drive being transferred through the front wheels

The new Mazda CX-7 Diesel Sports is powered by a 2.2 litre turbo diesel engine mated to a 6-speed manual transmission with power being transferred via Mazda’s Active Torque-Split AWD system

The Mazda CX-7 Classic Sports and Luxury Sports models continue to be powered by the 2.3 litre DISI Turbo engine via a 6-speed Activematic transmission and Mazda’s Active Torque-Split AWD system

The design team responsible for the new CX-7 have produced a vehicle that offers more expressive and dynamic styling in line with other Mazda family members

CX-7’s refreshed interior and exterior styling combined with increased levels of equipment provide an enhanced experience for both drivers and passengers alike

Mazda’s engineers have worked extensively to increase body rigidity and further improve on CX-7’s already impressive ride quality

Enhancements to materials and insulation have resulted in improved NVH suppression

A competitive combination of class-leading design, impressive performance and driving dynamics along with excellent levels of safety and comfort ensure that the CX-7 continues to offer impressive value for money

MLP for CX-7 Classic is $33,990, CX-7 Classic Sports is $38,990 ($2,975 less than the previous model), CX-7 Luxury Sports is $45,990 ($1,940 less than the previous model) and Diesel Sports is $43,640

Standard safety equipment across the range includes six airbags, DSC and reversing camera

Mazda CX-7 Global

First introduced in 2006

Sold in 50 countries

Global sales of Mazda CX-7 have exceeded 188,000 units (as at July 2009)

Mazda CX-7 has so far received 15 awards from key markets including the USA, Canada, Japan and Russia

Mazda CX-7 in Australia

Mazda CX-7 was launched in Australia in November 2006

Australian sales of Mazda CX-7 to date are in excess of 14,000 units (as at September 2009)

Marketing

Australian buyers of CX-7 thus far have been young couples about to settle down, families with young kids or couples whose kids have finally left home. Mazda expects to continue to attract these types of buyers

These CX-7 buyers are unified by the same mindset: to make the most of everyday

Well-educated professionals aged between 30 and 50 and with a household income of over $80,000, the typical CX-7 buyer is informed, involved and understands technology

CX-7 customers are generally seen as looking for something different to conventional SUV’s and wagons and are looking to express themselves through a vehicle which is more innovative, more exhilarating to drive and more edgy in its appearance

Given the expanded range, it is expected that more new customers will be attracted to the Mazda CX-7

Sales

Mazda Australia expects to sell an average of 400 units per month with the following model split (lifecycle average):

Mazda CX-7 Classic

Manufacturer’s List Price (MLP) $33,990

2.5-litre in-line four cylinder 16 valve DOHC petrol engine with 120kW and 205Nm

Fuel economy of 9.4L/100km (combined cycle)

CO2 emissions 223g/km

5-speed Activematic transmission

Front-wheel drive

Dynamic Stability Control (DSC), Traction Control System (TCS), Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Emergency Brake Assist (EBA), dual front airbags, dual front side airbags, dual curtain airbags

4.1-inch colour multi information display that integrates ambient temperature gauge, maintenance monitor, reversing camera and a trip computer comprising current and average fuel economy, fuel range and average speed

Auto headlamps on/off, climate control air-conditioning, 6-disc in-dash MP3/WMA-compatible CD-player, AUX-in jack for MP3 player, cruise control, leather wrapped gear shift knob and steering wheel, power windows and mirrors, remote central locking, tilt and telescopic adjustable steering wheel and variable intermittent wipers

17 inch alloy wheels with 215/70 tyres, body coloured bumpers, side indicators in exterior mirrors, rear spoiler

Mazda CX-7 Classic Sports

Manufacturer’s List Price (MLP) $38,990

Mazda CX-7 Classic equipment plus:

2.3 litre Direct Injection Spark Ignition (DISI) turbocharged in-line four cylinder 16 valve DOHC petrol engine with 175kW and 350Nm

Fuel economy of 11.5L/100km (combined cycle)

CO2 emissions 273g/km

6-speed Activematic transmission

Active Torque Split AWD system

Newly designed 18 inch alloy wheels and front fog lamps

Dual chrome exhaust

Mazda CX-7 Luxury Sports

Manufacturer’s List Price (MLP) $45,990

Mazda CX-7 Classic Sports equipment plus:

4.1-inch colour multi information display that integrates ambient temperature gauge, Bluetooth® (hands-free compatible), maintenance monitor, reversing camera, satellite navigation and a trip computer comprising current and average fuel economy, fuel range and average speed

Blackout instrument cluster, Bluetooth® audio, (MP3 player compatible), front seats with 3-position memory function (driver), 8-way power adjustment (driver), heating function (driver and passenger) and lumbar adjustment (driver), leather seat trim, premium Bose® amplifier and 9 speakers

Newly designed 19 inch alloy wheels, chrome door handles, heated power mirrors and power sliding and tilt glass sunroof

Mazda CX-7 Diesel Sports

Manufacturer’s List Price (MLP) $43,640

Mazda CX-7 Classic Sports equipment plus:

2.2 litre in-line four cylinder 16 valve DOHC intercooled turbo diesel with 127kW and 400Nm

Fuel economy of 7.6L/100km (combined cycle)

CO2 emissions 202g/km

6-speed manual transmission

Blackout instrument cluster, Bluetooth® audio, (MP3 player compatible), front seats with 8-way power adjustment (driver), heating function (driver and passenger) and lumbar adjustment (driver), leather handbrake handle, leather seat trim, premium Bose® amplifier and 9 speakers

Heated power mirrors

Design Changes
Exterior Design Changes

New CX-7 design is based firmly on the athletic styling of the first generation CX-7, expressing movement even when standing still

Enhanced exterior design offering further refinement

A larger Mazda five-point grille and fog lamp bezels create a bold and powerful front impression

The increased grille size also offers improved cooling performance for Diesel models

Newly designed alloy wheels heighten the sense of dynamism and quality

The rear bumper has been redesigned for a more sporty look

A larger rear spoiler complements the enhanced design and improves stability at high speeds

Interior Design Changes

Noise, Vibration and Harshness (NVH) suppression improves by up to 10 percent thanks to optimal positioning of vibration dampening material, suspension tower enhancements and increased body and panel rigidity

Dashboard is now even more driver focussed with double-roof design incorporating new 4.1 inch multi-information display

Centrally located at the top of the dash, the new full colour multi information display incorporates satellite navigation (depending on grade), Bluetooth® audio and phone connectivity (depending on grade), reversing camera, ambient temperature gauge, maintenance monitor and a trip computer

Hands-free / audio system compatible with many Bluetooth® equipped mobile phones and MP3 players

Increased use of soft-touch materials on frequently touched areas such as armrests and the top of the rear console

Introduction of new surface treatments that are less prone to collecting dust

Air-conditioning vents have been re-modelled and are now surrounded by a chrome garnish

Blackout meters now feature easier-to-read characters and illumination is improved via the new blue-ring illumination

Steering wheel design has been updated for a more premium feel

Mechanical Changes
Powertrains

New 2.5 litre in-line four cylinder 16 valve DOHC petrol engine (on CX-7 Classic)

120 kW @ 6,000rpm

205 Nm @ 2,000rpm

9.4L/100km

CO2 emissions 223g/km

Fuel tank capacity 62 litres

Regular unleaded

Compression ratio 9.7 : 1

Sequential Valve Timing (S-VT)

Mated to 5-speed Activematic transmission

Under-floor catalyst employing single nanotechnology

Euro stage IV compliant

2.3-litre Direct Injection Spark Ignition (DISI) turbocharged in-line four-cylinder 16 valve DOHC petrol engine (on CX-7 Classic Sports and Luxury Sports)

175 kW @ 5,000rpm

350 Nm @ 2,500rpm

Now able to also run on regular unleaded fuel if desired

11.5L/100km

Real world fuel economy improved by up to 7.7%

CO2 emissions 273g/km

Re-shaped pistons to promote better combustion

Fuel is injected not only during the intake stroke but also during compression to form a richer mixture resulting in more stable combustion and reduced unburned hydrocarbons

Under-floor catalyst employing single nanotechnology

New 2.2-litre in-line four-cylinder 16 valve DOHC intercooled turbo diesel engine (on CX-7 Diesel Sports)

127 kW @ 3,500rpm

400 Nm @ 2,000rpm

7.6L/100km

CO2 emissions 202g/km

Fuel tank capacity 69 litres

Common-rail direct injection with 200MPa injection pressure providing high power and torque with low emissions

Compression ratio 16.3 : 1

Newly optimised intercooler efficiency for strong, linear power delivery

A front, chain drive cassette-type balancer shaft helps to reduce NVH

DOHC valve system is chain driven for maintenance-free operation

Mated to 6-speed manual transmission

First Australian passenger car to feature Ad Blue® Selective Catalytic Reduction (SCR) system to further reduce NOx emissions

Euro stage IV compliant

Chassis and Body

New Mazda CX-7 tested over approximately 1.1 million development kilometres across several countries including Australia

New body shell reinforcements achieve a five percent increase in torsional rigidity for enhanced handling and ride comfort

Introduction of weld bonds for the new body shell reinforcements result in increased strength while minimising weight increase

Underfloor rigidity is increased as a result of the adoption of the Selective Catalytic Reduction (SCR) system on CX-7 Diesel Sports

MacPherson strut front and multi-link rear suspension systems continue to provide predictable handling in all situations

New dampers realise smoother suspension stroke for improved stability and ride comfort

Safety

Dynamic Stability Control (DSC)

Traction Control System (TCS)

Anti-lock Braking System (ABS)

Electronic Brake-force Distribution (EBD)

Emergency Brake Assist (EBA)

Driver's front airbag

Passenger's front airbag

Front-side airbags

Front and rear curtain airbags

Intrusion-minimising brake and clutch pedals

‘Dual stage’ remote door unlocking function