Next-Generation SRS Circle Surround Auto DX Now Available on Texas Instruments' DSPs
New SRS CS Auto DX is Only In-Vehicle Audio Decoding Solution to Produce Surround Sound from Any Audio Source
SANTA ANA, Calif., Oct. 6 -- SRS Labs , the industry leader in surround sound, audio, and voice technologies, announced today the availability of SRS Circle Surround Auto DX(TM) (CS Auto DX), which delivers the industry's most comprehensive car surround sound experience, based on Texas Instruments' (TI) Aureus(TM) DA7xx audio digital signal processor (DSP).
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"No matter if you're driving down the block or across the county, the presence of fully immersive music can provide drivers and passengers alike the most enjoyable experience possible," said Joanna Skrdlant, Senior Director of the Global Platform Partner Program for SRS Labs. "We are excited to continue working alongside Texas Instruments and implement our new SRS CS Auto DX on the TI DA7xx DSP, as it will allow us to create an in-car audio experience that's both seamless and immersive, regardless of poor speaker placement."
SRS CS Auto DX, the next generation of the acclaimed CS Auto(TM), is the industry's only audio decoding solution to produce surround sound from any audio source. This solution provides car audio systems with the capability to overcome the obstacles that often hinder car-audio performance, such as poor speaker placement. As a result, CS Auto DX transforms any automobile into a "home theater on wheels."
Key SRS CS Auto DX features and benefits include:
-- Entire cabin enjoys similar sweet spot for maximum realism and
enjoyment
-- Immersive surround sound experience, regardless of seat location
-- Audio is "lifted" to each occupant's ear
-- 4.0 to 6.1 channels of audio output from any mono, stereo or 2-channel
matrix encoded content
-- Improved low frequency response that produces deep and rich bass
-- Vocals are elevated for crisp, clear dialog
The TI DA7xx DSP provides unparalleled audio quality within various audio solutions including home theater systems, AV receivers and automobile sound systems. With the power to fully support up to eight channels of 192 kHz lossless audio, combined with SRS CS Auto DX, the TI DA7xx is fully capable of immersing consumers in a home theater-like experience.
OEMs and ODMs that wish to evaluate SRS CS Auto DX should contact Joanna Skrdlant at JoannaS@srslabs.com.
About SRS Labs, Inc.
Founded in 1993, SRS Labs is the industry leader in audio signal processing for consumer electronics. Beginning with the audio technologies originally developed at Hughes Aircraft, SRS Labs holds over 150 worldwide patents and is recognized by the industry as the foremost authority in research and application of human auditory principles. Through partnerships with leading global CE companies, semiconductor manufacturers and software partners, SRS audio, surround sound and voice processing technologies have been included in over one billion electronic products sold worldwide including HDTVs, mobile phones, portable media devices, PCs and automotive entertainment. In fact, SRS Labs is the de-facto standard of HDTV audio processing with nine of the top ten name brand flat panel TVs featuring SRS technology. Additionally, SRS Labs surround sound solutions provide the professional broadcast and recording industries with high-performance production, back-haul, storage, and transmission capability. SRS Labs supports manufacturers worldwide with offices in the U.S., China, Europe, Japan, Korea and Taiwan. For more information, visit www.srslabs.com.
Except for historical information contained in this release, statements in this release, including those by Mrs. Skrdlant, may constitute forward-looking statements regarding our assumptions, projections, expectations, targets, intentions or beliefs about future events that are based on management's belief, as well as assumptions made by, and information currently available to, management. While the Company believes that its expectations are based upon reasonable assumptions, there can be no assurances that the Company's goals and strategy will be realized. Numerous factors, including risks and uncertainties, may affect the Company's actual results and may cause results to differ materially from those expressed in forward-looking statements made by or on behalf of the Company. Some of these factors include the acceptance of new SRS Labs' products and technologies, the impact of competitive products and pricing, the timely development and release of technologies by the Company, general business and economic conditions, especially in Asia, and other factors detailed in the Company's Form 10-K and other periodic reports filed with the SEC. SRS Labs specifically disclaims any obligation to update or revise any forward-looking statement whether as a result of new information, future developments or otherwise.
SRS Labs, Inc. Contact: Investor Relations Contact: Michael Bingham, PR Manager Matt Glover, Liolios Group, Inc. 949-442-5582 949-574-3860 michaelb@srslabs.com info@liolios.com Twitter: @SRSLabsPhoto: http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGO
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