Kia Records Best-Ever Month in September

WEYBRIDGE,UNITED KINGDOM – October 6, 2009: With sales reaching 9,772 in September Kia Motors (UK) Ltd., has hit a new record for the brand in any European market.

No Kia subsidiary or distributor in Europe has ever sold so many new cars in one month throughout the brand’s history and with total sales for the year passing 34,700 the UK performance has overtaken Kia Motors Deutschland – traditionally the biggest market in Europe.

The result gives Kia a 2.66 per cent market share in the UK – and a 3.73 per cent share of the retail market in September – both new records for Kia.

Kia’s Picanto was the runaway leader in terms of sales, with 3,395 registered during the month. Rio was hot on its heels with 2,066 sales followed by the cee’d family at 1,592 – before the new model introduction from 1 October and Sportage at 792.

The all-new stylish and funky Soul model launched in March this year attracted over 550 new customers in September recording its best month.

Michael Cole, Managing Director said: “It would be wrong to say that the Government’s scrappage scheme hasn’t helped us and in particular Picanto has proved very popular amongst those trading in 10 year old cars. But our September performance and our year-to-date result cannot be attributed to scrappage alone.

“People are looking for attractive, quality products at sensible prices and currently the Kia range provides exactly that,” he added.