Pneus Online Unveils Its New Website before Winter

CAROUGE, Switzerland--Pneus Online (http://www.tyres-pneus-online.co.uk), the online car and motorcycle tyre provider, launches a new version of its website, the fourth number of its kind.

A European platform closer to the customers’ expectations.

Pneus Online sells tyres on the internet since 2001, which proves it’s one of the pioneers of the online tyre selling business. Ť Looking back, with almost 10 years experience, we have come up with a new optimized platform so that each customer is able to order the desired tyre in a few clicks. No need to be an expert to order one of Pneus Online’s 12 000 tyre references” says Alexis Nerguisian, Director of Pneus Online.

Among the new functionalities, a new design, intuitive ergonomics, advice to guide the customer in making the right choice for its tyres and a complete technical overhaul of the system to gain time, scalability and improved performance.

Ť The computer system was entirely reassessed with the implementation of new functionalities through the use of latest technological innovations (Zend Framework / Ajax / PostgreSQL). This Web 2.0 platform allows us to have an edge on competition “ adds Michaël Tonso, IT manager at Pneus Online.

With more than 1 million tyres in stock, this new platform already allows the customers to chose with perfect knowledge their tyres for this winter 20 to 40% less expensive in average than a classic tyre dealer’s offer.

This new platform will allow Pneus Online to continue its external growth by opening up to other European countries, and North America in 2010.

A few figures on Pneus Online

11,4 M Ł turnover in 2008
Pneus Online sells in 10 countries (The UK, France, Spain, Switzerland, Austria, Germany, Portugal, Belgium, Luxembourg and Italy)
Largest fitting station network with 13 428 centers in Europe
1,03 Million tyres on stock
More than 600 000 visitors monthly
Website : http://www.tyres-pneus-online.co.uk