Savvy Women Take Control of Their Car Repairs
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CHARLOTTE, N.C.--With the recession, car owners are being more prudent about regularly scheduled car maintenance, and following through on important repairs. One demographic in particular is aggressively improving their "car smarts" – women. According to J.D. Power and Associates, women purchase 60 percent of all new and used automobiles, and influence 85 percent of all car purchases. In fact, more than 65 percent of customers who take their vehicles to repair shops are women, states J.D. Power and Associates, so mechanics everywhere are getting a dose of "girl power" not just horsepower, in their repair shop.
"Women today are definitely more savvy when it comes to car care," says Don Rauch, director of dealer communications for Meineke Car Care Centers. "They own their own cars, and they are frequently the decision-maker when it comes to the family car. They also usually schedule maintenance, and manage the family budget, so with today's economy, they are being a lot more careful about how money is spent.
"It pays to be smart about car care," Rauch continues. "Knowing how your car runs and what repairs are critical to keeping it in good condition can definitely help you avoid costly repair bills, and keep your vehicle running longer.
"We recommend that every customer have basic knowledge of how their car works," says Rauch. "You should understand, in simple terms, how the engine works; know how to check the various fluids, such as oil; how to conduct safety inspection; and how to check your tire pressure, inflate your tires, and change your tire."
Rauch adds that regular car maintenance can help you increase fuel mileage, increase the longevity of your vehicle, and troubleshoot any potential safety hazard before they become serious.
"Even something like under-inflated tires can have significant ramifications," Rauch says. "Not only do they reduce your gas mileage, they also affect your car's handling ability. Bringing your car in for maintenance, and increasing your own knowledge, can only help you take better care of your car, your family, and your pocketbook."
For more information about Meineke Car Care Centers, please visit www.meineke.com.