Clean Diesel Continues to Fuel Volkswagen's July 2009 Sales - Up Slightly Over 2008
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Over thirty percent of total sales were Clean Diesel TDI
Government sponsored 'Cash-for-Clunkers' Program accounted for over 3,300
sales
HERNDON, VA - August 3, 2009: Volkswagen of America, Inc. today announced July 2009 sales of 20,590 units, representing a 0.7 percent increase over July 2008.
Volkswagen's award winning clean diesels, Jetta, Jetta SportWagen, and Touareg TDI, once again posted their best sales month since their re-launch with 6,320 units -- accounting for more than 30 percent of total sales. The Jetta SportWagen for the third consecutive month posted its best sales month ever with sales of 2,415 units; clean diesel TDIs represented 81 percent of SportWagen sales, and 40 percent of Jetta sedan sales.
"Volkswagen of America is extremely pleased by how well our clean diesel TDIs continued to sell throughout July, and by our highly successful first month of the government sponsored 'Cash-for-Clunkers' Program," said Mark Barnes, Chief Operating Officer, Volkswagen of America, Inc. "It was not by accident that Volkswagen was able to perform so well in the government 'Cash-for-Clunkers' Program. Our dealers were well informed and fully trained on the rules of the program, our marketing was in place, and our product line of fuel efficient vehicles all contributed to a successful first month. I'm thrilled that our dealers were able to respond so well to the 'Cash-for-Clunkers' Program," added Barnes.
VW-US Snapshot ------- YEAR-TO-DATE ------
July-09 July-08
------- -------
July-09 July-08 Yr/Yr % YTD YTD Yr/Yr %
------- ------- ------- --- --- -------
Actual Actual change Actual Actual change
------ ------ ------ ------ ------ ------
Rabbit 644 2,036 -68.4% 4,599 13,831 -66.7%
GTI 810 1,619 -50.0% 4,337 7,991 -45.7%
R32 - 234 -100.0% 135 2,437 -94.5%
--- --- --- -----
Total Rabbit/
GTI/R32 1,454 3,889 -62.6% 9,071 24,259 -62.6%
Jetta Sdn 9,663 8,906 8.5% 48,770 55,019 -11.4%
SportWagen 2,415 339 612.4% 9,951 614 N/A
----- --- ---
Total Jetta 12,078 9,245 30.6% 58,721 55,633 5.6%
New Beetle
- Coupe 923 1,514 -39.0% 5,562 9,747 -42.9%
- Convertible 395 1,204 -67.2% 2,748 8,052 -65.9%
--- ----- -----
Total New
Beetle 1,318 2,718 -51.5% 8,310 17,799 -53.3%
Eos 741 1,363 -45.6% 4,538 9,629 -52.9%
Passat
Sdn 734 1,501 -51.1% 5,633 17,680 -68.1%
Wgn 163 476 -65.8% 1,385 4,089 -66.1%
--- --- -----
Total Passat 897 1,977 -54.6% 7,018 21,769 -67.8%
CC 1,413 - N/A 10,917 N/A
Tiguan 1,088 846 28.6% 7,203 2,569 180.4%
Touareg 251 404 -37.9% 2,180 4,308 -49.4%
Routan 1,350 - N/A 9,640 N/A
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TOTAL 20,590 20,442 0.7% 117,598 135,966 -13.5%
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