Yarra Honda - World's Tallest Honda Dealership

MELBOURNE, AUSTRALIA – July 16, 2009: Melbourne’s skyline has recently changed with a new landmark - the ‘World’s tallest Honda dealership’.

Yarra Honda, one of Victoria’s leading Honda dealers has moved into its multi-million dollar, five level facility at the corner of Hoddle & Langridge Streets in Collingwood, less than one kilometre east of Melbourne’s CBD.

Yarra Honda’s impressive silver and red façade stands out like a beacon on one of Melbourne’s busiest roads.

The welcoming ground level sales and service reception area is complete with concierge. Move through to the inviting and airy showroom which, like the entire building, is set up for wireless communication. No desks, no obstacles.

Like a European café, the showroom has round glass tables and comfortable chairs where clients can view the entire Honda range on state-of-the-art plasmas.

In a departure from the norm, all sales people are off the floor so that customers feel free to look at the cars in comfort and will join you when required.

Dealer Principal Tony Jowett is focused on making Yarra Honda, “The most convenient Dealership for the customer”.

To that end, Yarra Honda will soon be open seven days a week, including all day Saturday and Sunday, with normal daily hours from 7 a.m. to 8 p.m. to cater for Melbourne’s business clientele. There is even a shuttle bus to take clients directly to their workplace.

Level One features a pristine service area, complete with 25 bays. It looks as clinical and well-organised as the workspace a top-flight racing team might operate from.

Level Two is has customer parking, while Level Three features a unique roof-top showroom for pre-owned cars, complete with city views.

Here, too, is the purpose-built ‘delivery rooms’ where Yarra Honda customers are privatively shown all the features of their new purchase, before being taken down to street level in a special vehicle lift.

Dealer principal Tony Jowett said, “The creation of the new Yarra Honda facility commenced in 2007 and while the world economy has changed, the Honda brand remains very strong and I am confident that this long term investment will pay handsome dividends in the future”.

“I have no doubt the sun will shine again and I think sooner rather than later.” He added.

Honda Australia Senior Director, Mr. Lindsay Smalley is also very impressed by Yarra Honda’s new premises and said, “This huge investment by Tony Jowett clearly demonstrates our shared belief and commitment to the on-going value and strength of the Honda brand. Tony’s dealership is one of the jewels in the Honda crown and just one of many Honda dealers who have invested in excess of sixty million dollars around Australia in the Honda brand over the past eighteen months.”