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Palisades to Host First New Jersey Highway Art Gallery


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The Nice New Jersey Car Insurance Company Announces its 'Drive with a Smile' Campaign

BERKELEY HEIGHTS, N.J., July 8 -- New Jersey drivers have never had more reason to sit back, relax and enjoy their daily ride. Palisades, the nice New Jersey car insurance company, is bringing the distinctive and unique beauty of New Jersey - from the beaches in the south to the skylines in the north - on the road with the "Drive with a Smile" campaign. The Palisades Drive with a Smile program will beautify some of the state's most-traveled highways by creating New Jersey's first-ever highway art gallery. The Palisades Highway Art Gallery will feature original works by area artists on prominent New Jersey billboards. Artists will compete for billboard spots by capturing and submitting their nicest renderings of scenic views, landscapes and destinations in the Garden State.

"At Palisades, we offer customers more value, more service and more innovation with rates that make New Jersey drivers smile," said Ed Fernandez, president and CEO of Palisades. "We are excited to launch The Drive with a Smile program to the New Jersey community and New Jersey drivers."

Drive with a Smile will officially launch on July 13th, with the unveiling of the Palisades Highway Art Gallery's first installations by two renowned New Jersey artists. As of July 13th, New Jersey residents will be encouraged to submit artwork to the Palisades Drive with a Smile Web site at Palisades.com/DriveWithaSmile to compete to have their work featured on other Highway Art Gallery billboards throughout the state. Whether they choose to depict a favorite driving destination, a picturesque hideaway, a fun in the sun beach scene or the best small-town diner in the state, entrants should make New Jersey scenes and landscapes their inspiration and central focus.

The competition will run from July 13th until August 7th. Voting will begin on July 14th, so artists are encouraged to submit early. Winners will be announced on August 10th on Palisades.com/DriveWithaSmile.

For more information about the Drive with a Smile campaign, the Palisades Highway Art Gallery program, or to learn how to enter the competition, visit Palisades.com/DriveWithaSmile.

For information about Palisades or any of its more than 300 independent agents across the state, visit Palisades.com.

About Palisades

Palisades is the nice New Jersey car insurance company that gives you more. Drivers and agents get more reasons to smile with more value, friendly New Jersey expertise, and service done right. Palisades sells exclusively through over 300 independent agents and is a leader in the fast settlement of claims. Palisades Safety and Insurance Management Corporation is a Plymouth Rock managed company. The Plymouth Rock Companies write and manage more than $1 billion in personal and commercial auto and homeowner's insurance across the Northeast. Palisades Safety and Insurance Management Corporation is the Attorney-in-Fact of Palisades Safety and Insurance Association (PSIA). Insurance is written by PSIA and its two wholly-owned insurers, Palisades Insurance Company and Palisades Property and Casualty Insurance Company (collectively "Palisades").