America's Incredible Pizza Company and CJM Racing Honor Carnegie Medal Recipient in Bristol

Mooresville, NC March 16, 2009: America’s Incredible Pizza Company, sponsor of the No. 11 NASCAR Nationwide Series car driven by Scott Lagasse Jr., is all about incredible things in 2009. This season the Pizza Company would like to recognize incredible people that have done incredible acts.

The “Incredible Heroes Program” is the brainchild of Rick Barsness, Founder and CEO of America’s Incredible Pizza Company. Barsness’ idea was simply this: Find hometown heroes in the cities where the NASCAR Nationwide Series races, and show them how incredible they really are. Almost immediately the search began to find heroes across the country.

“There are so many incredible people out there doing wonderful things everyday that you never hear about. We wanted to help get those stories out and recognize these people,” remarked Barsness.

The NASCAR Nationwide Series returns to action at Bristol Motor Speedway Saturday, March 21st. While at the “World’s Fastest Half-Mile”, America’s Incredible Pizza Company and CJM Racing will honor Carnegie Medal recipient Lindsey Witherspoon. The then 18-year old risked her life to save a women drowning in her car in Fort Patrick Henry Lake on December 26, 2007.

Witherspoon, a trained lifeguard, noticed a vehicle submerged underwater and sprung into action. She jumped into the freezing cold lake and pulled a woman to safety. The car had veered into the lake leaving the driver trapped behind the wheel of her vehicle.

For her heroic effort, Tennessee Congressman David Davis honored Witherspoon with a Carnegie Medal. The medal is awarded throughout the United States and Canada to those who risk their lives to an extraordinary degree while saving or attempting to save the lives of others. So far, 9,224 people have received the heroic honor since 1904. Witherspoon was one of 73 Carnegie medalists being recognized in 2008 for a heroic deed.

Lindsey Witherspoon and her mother, Kim, will be guests of CJM Racing at Bristol Motor Speedway where they will meet Scott Lagasse Jr., driver of the No. 11 America’s Incredible Pizza Company Toyota, and get a behind the scenes look at the Scotts Turf Builder 300.

The Incredible Heroes campaign will run throughout the 2009 NASCAR Nationwide Series season. If you know of an Incredible Hero and would like to nominate him or her please email: heroes@incrediblepizza.com for consideration or check out www.incrediblepizza.com/contests/incredibleheroes.