CarTango, Inc. Brings a New Twist to Traditional and Online Media Companies with the Introduction of Its “Two-to-Tango” Program
MANHEIM, Pa.--CarTango Inc., designers of the web’s leading automotive marketplace, announces the debut of its Two-to-Tango campaign for both traditional and online media companies. The year-long campaign is designed to ramp up automotive advertising opportunities and revenue for media companies by providing them with a roadmap and the technology needed to implement a private-labeled automotive marketplace. In addition to the proprietary data provided, CarTango’s executives will share their extensive knowledge of the automotive space and conduct training sessions with the media companies selected. The result is a solid, proven automotive channel for media companies that will generate immediate and significant revenue.
The Two-to-Tango campaign is focused on bringing revenue back into the media space through three core areas:
| 1) | Proprietary technology based on the acclaimed CarTango automotive platform. |
| 2) | Best in class sales training and support from 25 year veterans of the automotive industry. |
| 3) | Training on key industry metrics and the tools needed to create a successful mutually profitable longstanding advertising relationship with automotive clients. |
“Media companies are closer than they think to generating online revenue from the automotive industry,” said Daniel Osborne, Founder and CEO of CarTango. “This campaign will help partners generate an immediate revenue stream, and we have the track record to ensure success.”
The Two-to-Tango campaign’s aim is to provide opportunities and learning programs for media companies throughout the year. The proliferation of new media sources and a sagging economy make partnerships more critical than ever for ensuring success and survival in advertising sales.
For more information about the Two-to-Tango campaign and to see if your media company qualifies, contact CarTango at 1-800-368-6131 or info@cartango.com.
About CarTango, Inc.
Founded in 2006, CarTango, Inc. operates CarTango.com, the Internet’s first female-centric website specifically designed to help women find their perfect automotive match, and CarTango Automotive Marketplace, which provides turnkey private-labeled auto channel solutions for media companies and website publishers. Both CarTango.com and CarTango Automotive Marketplace take the best from interactive tools in the consumer realm and offer consumers the opportunity to find their perfect ride through: the Car Soulmate Survey, a lifestyle survey designed to find a person’s perfect vehicle match; a personal shopping page; a message center which allows consumers to shop anonymously; automated search; and “Let’s Tango” which allows buyers and sellers to participate in an open exchange, creating a new twist on the old dance of online automotive shopping. Currently, more than 25,000 new and used car dealerships promote over 1,000,000 vehicles on www.CarTango.com.
About the Two-to-Tango Campaign:
The Two-to-Tango campaign was conceived by Daniel Osborne, Founder and CEO of CarTango, Inc. as a way to partner with media companies interested in creating an interactive automotive channel online. The campaign’s goal is to provide learning opportunities and proprietary technology to media partners that will in turn lead to increased ad revenue and a significant understanding of the automotive retail space.