China's Nov Passenger Car Sales Down 15%
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The drop was the second biggest year-on-year monthly plunge in the past four years. The world's second-largest auto market, China will see its passenger car sales continue to face difficulties in the first few months of next year because of fading consumer confidence and a possible slowdown in exports to emerging markets, the report said.
Nomura added that its earlier forecast of declining industry profits and operating margins in 2009 will prove increasingly realistic given a sharp decline in sales volume, worsening of product mix and possible severe price war.
In recent years China had seen more than 20% annual car sales growth, but the pace began to slacken off this year when a series of natural disasters (the snowstorms and earthquake), Olympics traffic controls and higher fuel prices hit the demand.
The slowing economy dealt a particularly heavy blow to the country's auto sector, with sales down 6.24% in August, posting a year-on-year monthly sales decline for the first time since early 2005.
China's official industry data about its passenger vehicle sales in November will be released in the next few days.
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