Citroën Strengthens Its Marketing And Communication Department

PARIS – November 5, 2008: To strengthen Citroën’s marketing strategy, the Marketing Department is being replaced by the Marketing and Communication Department, headed by Xavier Chardon.

The Communication Department’s activities are now organised as follows:

Merchandising, C_42 management, events and partnerships are handled by the Brand Image entity.

The Internet and Intranet sites are now the responsibility of the Internet platform.

Product, corporate, internal, international, off-line, multimedia and heritage communication report as of today to Xavier Chardon.

Véronique Larrieu-Pelegry, Head of Citroën Communication, is leaving the Group today. We would like to thank her for the work she has accomplished on transforming Citroën's image and communication over the last eight years.