Vauxhall: All Leading British Manufacturer Of Compact Family Cars Since 1963
LUTON – September 8, 2008: Production for the next generation Astra starts at Ellesmere Port in late 2009, but top-selling compact Vauxhalls have long been a feature of British manufacturing for over four decades. These are just some of the next generation Astra’s illustrious predecessors:
Viva HA
While Vauxhall’s first foray into the compact
family car market came in 1936 with the H-Type – the world’s
first unitary construction (monocoque) model, it was the launch of the Viva
in 1963 that really saw the Griffin gain momentum in what rapidly became,
and remains, the best-selling sector of the market. Launched in 1963, the
Viva was initially built in Luton, with production transferring to the
brand new Ellesmere Port facility the following year – home to each
generation of compact Vauxhall family car ever since. Light, simple to
maintain and neatly styled the HA Viva was just the ticket for motorists
who wanted a no-nonsense, inexpensive family car and its
ease-of-maintenance gave it particular appeal in the days when part of
Dad’s weekly routine was to spend an hour tinkering on a Sunday! Over
300,000 Viva HAs were sold in a relatively short lifespan of just three
years, although the Bedford Van variant – the HAV – continued
well into the 1980s thanks to its fleet appeal.
Viva HB
Whereas the Viva HA’s appeal lay very much in
its simplicity, its successor moved Vauxhall’s compact car offering
up towards a far more mature and discerning audience. Gone were the
original car’s simple transverse leaf suspension and narrow track,
replaced by a car that used sophisticated coil springs all round. The
styling was also much more modern – the famous ‘coke
bottle’ swage line seen in many cars of the era made its debut on the
HB Viva, giving it a look that still appears relatively fresh today. It was
also offered in more body styles than ever before – both two and
four-door saloons, as well as a stylish estate. Performance versions
included the ‘Brabham’ Viva, developed for GM by the 1966 F1
champion Jack Brabham and sold through his own dealership, and the even
more potent Viva GT with trademark matt black bonnet and the ability to
crack 100mph, making it a firm favourite among the motorsport fraternity.
Over half a million Viva HBs were sold in four years.
Viva HC
The longest production run of any Viva model was
enjoyed by the HC, which remained a stalwart of the Vauxhall range from its
introduction in 1970 through till the end of 1979. So advanced was the HB
Viva’s four-link rear and independent front suspension set-up that it
was carried over directly to the HC, along with much of the car’s
structural and mechanical architecture. Where the HC differed was in its
styling, substituting the curvy HB look with more angular, straight lines.
Many styling cues were taken from Detroit, with the car’s fluted
bonnet resembling that of a contemporary Pontiac, rear lamp units
reminiscent of a Buick Regal and unusual ‘wave’ effect
wheelarches, which gave the car a forward-leaning appearance. The HC also
reflected the rapidly growing fleet market in the UK, with a much broader
range of engines and trim levels than ever before. The two-door and
four-door saloons were complemented by an unusual looking estate, as well
as the Firenza – a two-door coupe that squared up to Ford’s
Capri in this style conscious sector of the market. In 1973, the Magnum
appeared, effectively a renamed version of the larger-engined HC Vivas
aimed at more upmarket audience – the car was pitched as much more of
a rival to the Triumph Dolomite than it was to the Morris Marina, for
example. Perhaps the most iconic versions of the HC, despite their
minuscule volumes, were the ‘Droop Snoot’ Firenza and
Sporthatch models, finished in Silver Starfire metallic paint and fitted
with an unusual polyurethane ‘beak’ containing triple
headlights. They are by far the most collectable HC variants today.
Chevette
Launched in 1975 and sold alongside the HC Viva for
the first half of its life, the Chevette featured distinctive
‘shovel-nosed’ styling courtesy of Vauxhall’s then design
boss Wayne Cherry. The aerodynamic look was exclusive to Vauxhall despite
the Chevette being the first ever global GM project. Dubbed T-Car, compact
models based on the Chevette architecture appeared in various markets, as
the Chevrolet Chevette in the States, Holden Gemini in Australia, Isuzu
Gemini in Japan and Opel Kadett C in continental Europe, although they all
looked distinctly different. Initially sold only as Vauxhall’s first
ever hatchback, thus protecting Viva sales, the three-door was joined by
four-door saloon and estate models in late 1976. It was also built as a
panel van, the Chevanne, which was the precursor to today’s
incredibly successful Astravan range. As well as enjoying success in the
showrooms (over 415,000 Chevettes were sold by the time it was withdrawn in
1984) the short wheelbase and rear-wheel-drive made the car ideal for
rallying, and the rally-tuned HS and HSR versions of the Chevette achieved
some fine results for Vauxhall’s dealer-backed race team, DTV. The
Chevette was facelifted in 1981, gaining rubber bumpers and a revised
dashboard, and it sold alongside the Astra as a lower-priced entry-level
model until the Astra Mk 2 debuted in 1984.
Astra Mk 1
By far the most significant of Vauxhall’s
new compact models yet, the Astra Mk 1 represented a complete
transformation for the brand, and also set new standards of comfort,
handling and refinement for its class. The newcomer was the first
front-wheel-drive compact family car from Vauxhall and it rose head-on to
the challenge of the VW Golf, a car that had won over pundits across Europe
for its quality, front-wheel-drive handling and packaging, but which would
finally meet its nemesis at the hands of Vauxhall’s new offering. The
Mk 1 was neatly styled and exceptionally well made, offering comfort and
build quality never before seen in a Vauxhall of this size. It was also
offered in a myriad of bodystyles, including three and five-door
hatchbacks, a four-door saloon, three and five-door estates and a panel
van. A new range of OHC engines and a 1.6-litre diesel (another first for
Vauxhall in this area of the market) added further to the car’s
appeal, especially in the key fleet market. The Mk 1 also saw the birth of
the first Astra GTE, a performance icon that would become one of the
best-known hot hatches of the 1980s. Over half a million MK 1 Astras were
sold.
Astra Mk 2
By the mid-1980s, aerodynamic efficiency was very
much in vogue, and the Astra Mk 2 certainly didn’t disappoint. It
carried over the platform and powertrains from the first generation car,
but the design team had been set the task of achieving a drag co-efficient
of less than 0.30 – a figure more akin to a sports car than to a
family hatchback. Launched in 1984, the Mk 2 was quite a surprise,
featuring such innovation as flush-fitting guttering and windows, a
wraparound bumper and a curvaceous, windcheating front end that
successfully combined handsome looks with the desired aerodynamic
efficiency. The result of the designers’ efforts was a car that, even
today, doesn’t look outdated in modern traffic, and which quite
deservedly won the 1985 European Car of the Year award. Again, the number
of engines and trim levels were vast, as were the different body styles
– although this time the four-door saloon was sold as a standalone
model named Belmont, and there was also a two-door convertible styled by
Bertone. The GTE was once again the iconic figurehead of the range,
especially from 1990 when it gained a new 16v engine, developing 150bhp.
Over 600,000 Astra Mk 2s were sold in a seven-year period.
Astra Mk 3
Introduced in 1991, the Astra Mk 3 built further
on the success of the Mk2 by adopting a similarly slippery body shape,
albeit taller, wider and longer than the car it replaced in order to
increase passenger space and comfort. The newcomer was 34 per cent stiffer
than the outgoing car, which made for tidy, well-composed handling, while
interior quality and trim levels were also improved in what had become a
particularly competitive area of the market, especially among fleet
customers. The car was launched at the 1991 Frankfurt Motor Show, where it
became the first Opel to adopt a name from Vauxhall – GM’s
continental European arm deciding to drop the established Kadett moniker
after 55 years in favour of that used by the British. As one of the safest
and best-equipped cars in its segment, the Mk 3 was hugely popular with
British buyers and the Mk 3 was never out of the top 10 sellers charts
throughout its life – with total UK sales of over 600,000 when it was
finally withdrawn in 1998.
Astra Mk 4
Some of the greatest innovations in motoring
aren’t visible to the naked eye, and in the case of the Astra Mk 4
its fully-galvanised bodyshell may not have had the showroom appeal of
stacks of standard equipment, but it did ensure that, even today, a Mk 4
Astra with any signs of rust is a rarely-witnessed sight. This longevity
was part of a programme instigated at the car’s design stage to
deliver a level of quality, integrity and solidity that buyers had come to
expect from more upmarket brands, yet deliver them to Vauxhall’s
target, mainstream customer – a message that went down especially
well with fleet customers, who lapped up Mk 4 Astras as fast as the
Ellesmere Port plant could produce them. Yet despite its success in the
business car market, the Mk 4 Astra was still a tempting showroom
proposition, with excellent equipment levels, well-sorted dynamics and
class-leading performance from its most popular engine choices. Of
particular interest were the Bertone-styled (and built) coupe and
convertible models introduced in 2000, the latter of which had a button on
the keyfob with which you could remotely raise and lower the roof. The Mk 4
was also the first Astra (and, indeed, the first compact hatchback in the
UK) to comply with the Euro 4 emissions legislation that has become the
norm today – all 1.7 CDTi models from 2002 onwards met the new
criteria, proving that GM was ahead of the game when it came to predicting
future trends.
Astra Mk 5
The current Astra replaced the Mk 4 in 2004 and
brought with it a new era of stylish design and driving dynamics, moving
the Astra up a gear in terms of its showroom appeal and winning universal
praise at launch for its handsome good looks. Building on the car’s
visual attributes were a new range of engines including 1.9-litre CDTi
diesels, which offered all the performance of a high-powered petrol engine
with none of the associated running costs. Indeed, the 1.9 CDTi 150 version
of the Astra has exactly the same power output as the Astra Mk 2 GTE 16v
– a car renowned for its phenomenal performance. Following on from
the five-door hatch and estate models at launch, Vauxhall introduced the
three-door ‘Sport Hatch’ in 2005, combining the appeal of a
coupe and a three-door hatchback in one body style, and introducing such
options as the new ‘Panoramic’ windscreen, with a glass area
that cut back into the roof to give incredible airiness and visibility. A
panel van joined the line-up in 2006, along with the new Astra TwinTop
– a hard-roofed coupe that could be turned into an open top at the
push of a button. Like all its predecessors, the Mk 5 Astra has been built
from launch at Ellesmere Port, Cheshire, where 127,962 cars were produced
last year.
Fancy a trip down memory lane?
At GM UK’s corporate
headquarters in Luton, a collection of over 60 classic Vauxhalls covering
over 100 years can be found in the company’s Heritage Centre. Among
the collection are a number of Astra predecessors including Vivas HA, HB
and HC, a Chevette 1.3, Chevette HS and each generation of Astra. The
centre is also currently restoring two iconic compact models in readiness
for the next generation Astra launch – a ‘Droop Snoot’
Firenza and a Chevette HSR ex-works rally car. All are available for media
loans and photography. For further information or to book these or any
other models in the collection for a relevant media activity, including all
of the Insignia’s predecessors, please email craig.cheetham@uk.gm.com
to check availability.