Dale Jarrett Racing Adventure Reports Second Quarter 2008 Results; Returns to Profitability

HICKORY, N.C., Aug. 14, 2008 -- Dale Jarrett Racing Adventure, Inc. (BULLETIN BOARD: DJRT) , a "Full Throttle" lifetime experience company, today reported results for the second quarter 2008. For the quarter ended June 30, 2008, the company reported revenue of $851,682 and Net Income of $70,737. During the quarter the company purchased additional racecars while also reducing debt by $113,231.

The company launched its new website, http://www.racingadventure.com/ on April 1, 2008. Online bookings increased 31% during the quarter when compared to the year ago period. Online bookings are shown as deferred revenue until the paying individual(s) race, and then it is booked as revenue.

Tim Shannon, President and CEO of Dale Jarrett Racing said, "I am pleased to return to profitability, and we look to increase profitability throughout the rest of the year. Online bookings continue to be very strong with July bookings up 39% over last year. With almost $700,000 in cash, we remain committed to growing and improving our racing experience while also becoming more profitable. We also look forward to finding our own permanent racing venue, and we plan to make initial strides towards this in the coming months."