Winners of the Audi Sales and Service Management Cup recognized

Audi AG honored Germany’s 20 best sales managers, service managers and parts service managers this weekend at a ceremony on Crete. The three-day concluding event marked the first time that the winners were recognized together. The victors had the top scores for customer satisfaction in sales and service over the course of the year-long competition among more than 1,650 total contenders. 1,456 service and parts service managers and 216 sales managers from Audi dealerships took part.

The performance of the entire team is considered when judging the best sales managers. Besides customer satisfaction, other important criteria include consulting competence and commitment to further training. Technical expertise is an important criterion for the assessment of the service and parts service managers.

“It is of paramount importance at Audi that each customer is treated in a professional manner befitting a premium brand and receives the best service in the premium segment,” emphasized Martin Hilsenbeck, Head of Sales Service Quality for Germany at Audi AG. “The Audi Sales and Service Management Cup honors not only the performance of the sales, service and parts service managers, but that of the entire team. Each employee has done his or her part.”