Archetype Joint LLC Hires Loerch as Executive Vice President

ORION, Mich., Feb. 6, 2008 -- Archetype Joint LLC announced today it has hired Nancy A. Loerch as executive vice president, according to president David D. Archer. Loerch will be responsible for developing the company's business opportunities in the automotive, defense, aerospace, truck and heavy equipment industries.

"Nancy's expertise and first-hand experience in developing an organization from the ground up will be a critical factor in Archetype Joint's success in its quickly expanding presence in the joint design, testing and validation arena," said Archer.

Prior to joining Archetype Joint, Loerch worked at Munro & Associates, a Lean Design(R) engineering firm, with companies such as Boeing, Raytheon Missile Systems, General Motors, Ford and Chrysler. During her 20 years with Munro, she held positions of increasing responsibility as she helped the company develop and grow, ultimately serving as executive vice president.

Before joining Munro & Associates, Loerch was employed by the Society of Manufacturing Engineers (SME). She holds a Bachelor of Applied Science degree from Central Michigan University and is a past president of the Marketing and Sales Executives of Detroit (MSED).

Archetype Joint LLC, based in Orion, Mich., offers manufacturers a full range of independent, specialized testing and consulting services related to joint design, testing and validation. It is the first company of its kind to receive accreditation by the American Association for Laboratory Accreditation (A2LA) for meeting ISO/IEC 17025, the international quality standard for laboratories. The company was founded in 2005 by David D. Archer, a 25-year design and manufacturing engineering and Design for Assembly (DFA) expert. Its mission is to help manufacturers reduced the estimated 70 percent of warranty costs and 20 percent of product recalls that are related to fasteners and joint design.

For more information on Archetype Joint -- which is located at 140 Engelwood Drive, Suite D, Orion, Mich., 48359 -- visit the company's website at www.archetypejoint.com or call 248-377-1147.

NOTE TO EDITORS: For an electronic image of Loerch, please contact Jim Bianchi at jbianchi@bianchipr.com. Loerch is a native of, and currently resides in, Lake Orion, Mich.