KISS Auction LLC Announces Launch of New Online Auto Auction Site for the Motor City and State of Michigan

New Site to Build Robust Online Community by Simplifying Automotive Buying and Selling for Dealers while Leveraging Internet Technology

DETROIT, Feb. 6 -- Larry White, 20+ year veteran of the Michigan automotive industry and Jeff Stanislow, Southeast Michigan-based innovator in Internet marketing, today announced the launch of KISSAutoAuction.com, a new online portal designed to enable the purchasing and selling of used automobiles by the Michigan automotive dealer community.

The Website, based on the premise to Keep It Simple, Sir! on behalf of its clients, will host the first Internet site specifically dedicated to serving the used automobile industry in Michigan. The password-protected, secure Website will allow dealers to browse and bid for specific models as well as present their stock for other dealers to consider for purchase. The Website allows for the transactions of all brands and models.

Industry veteran Larry White knew there was a better way to secure and sell vehicles than the traditional auction, which required a great deal of time, travel and valuable time away from the marketplace. "An auction pricing model guarantees the best value for the purchaser, and by allowing the seller to set a minimum bid, ensures they are satisfied as well. All at a fraction of the costs compared to traditional block auctions," said White. "The dealer community values honesty, integrity and fairness, all qualities that will be evident to users of KISSAutoAuction.com."

As an established Internet marketer, Jeff Stanislow knew the Internet was the ideal medium to market vehicles in an efficient, user friendly and cost effective fashion. "We are leveraging technology to provide the best business value attainable for our clients," said Stanislow, co-founder of the site. "Not only will tools such as RSS feeds and text messaging make commerce quicker and simpler, but our network of partners such as 5/3rd Bank, Motor City Interactive, Automotive Inspection Services and many others will create an environment that is unique and unrivalled in the used automobile space."

In addition to providing an efficient method for dealer transactions, KISS Auto Auction is partnering with a local charity to make it simple for dealers to donate vehicles. Stanislow stated, "This is another first in the industry, assisting dealers to move retired inventory to those in need which helps build strong communities."

The March 21st launch celebration at the Rock Financial Showplace in Novi will be an invitation-only Las Vegas-style night hosted by Motor City favorite, former Detroit Piston Rick Mahorn. Other celebrities will be on hand to join in the celebration as well, including the KISS Girls.

KISS Auto Auction will also announce its inaugural awards program which will honor individuals for outstanding achievement in the used automobile industry in Michigan. Please join us in celebrating the launch of KISS Auction. See www.KISSAutoAuction.com for more details.

About KISS Auto Auction

KISS Auto Auction is the first company to present a comprehensive, online marketing solution for used automobile dealers. Using a simple commerce model with proven Internet technology solutions, KISS Auction creates a virtual community that delivers unparalleled opportunities for both buyer and seller. Through a full complement of online resources and integrated marketing solutions, KISSAutoAuction.com offers the most efficient and cost effective marketplace for used vehicles.