Saleen Partners with Skip Barber to Help New Owners 'Drive Like a Pro'
- Purchasers of new Saleen supercharged vehicles from existing dealer inventory will have the opportunity to attend a High Performance Driving School at Skip Barber
- Program slated to run up till April 1, 2008
TROY, Mich., Feb. 6 -- Saleen Automotive, America's premiere automotive lifestyle brand, today announced the official kick-off of its National "Drive Like a Pro Event." The new program, which Saleen successfully piloted over the recent holiday season, offers consumers who purchase a new vehicle from dealer inventory the opportunity to attend the famed Skip Barber High Performance Driving School to improve their skills behind the wheel of powerful performance vehicles.
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"We think that this new promotion is both fun and responsible," says Saleen Automotive General Manager, Marques McCammon. "Our vehicles are extremely powerful and designed carefully to draw out the very best in their owners, so it is only fitting that we teach our owners how to draw the best out of their Saleen."
The Skip Barber High Performance Driving School features a line-up of premium sports cars in a highoctane mix of racetrack, autocross, and paddock- based exercises. Working with some of the industry's most seasoned professionals, students:
-- learn the fundamentals of vehicle dynamics and behavior -- experience vehicle slides & recoveries -- practice lane-toss & accident avoidance exercises -- compare the handling characteristics of front, mid, and rear-engine sports cars -- complete lead-follow sessions on the race track
"Not only will new Saleen owners get to experience great instruction in learning how improve their driving skills, they will also be able to spend time on some of the greatest tracks in the U.S.," said McCammon.
"This is a great partnership for Skip Barber and Saleen," said Stu Upson, Skip Barber Senior Vice President of Sales and Marketing. "Saleen is an exceptional company and we are really excited about the opportunity to be a part of their extended family."
The program will only be offered to purchasers of a new Saleen supercharged vehicle from a Saleen certified dealer's existing inventory. The current program will only be in effect until April 1, 2008.
ABOUT SALEEN
Since the company's inception in 1984, Saleen has produced over 12,000 complete and EPA certified vehicles, more than any other specialty automobile manufacturer. In addition, Saleen has equipped more than 600,000 vehicles worldwide, further emphasizing their capabilities and commitment to excellence.
A nine-time Manufacturers' Champion in GT sports car racing, Saleen manufactured the American super car -- the Saleen S7, as well as the S281 Mustang, S331 Sport Truck and the Saleen/Parnelli Jones Limited Edition Mustang. In addition, Saleen provided all paint and assembly of the Ford GT as a special project for Ford Motor Company. Saleen is also currently providing paint and subassembly for the Dodge Viper SRT-10. Saleen's World Headquarters is located in Troy, Michigan.
ABOUT SKIP BARBER RACING SCHOOL
Skip Barber Racing School, headquartered in Lakeville, Conn., and operating out of five base locations (Lime Rock Park in Connecticut; Mazda Raceway Laguna Seca in California; Road America in Wisconsin; Road Atlanta in Georgia; and Sebring International Raceway in Florida), is the world's largest racing and driving school, available at more than 20 race tracks across the U.S. and Canada. In addition to its racing schools, the company also operates six separate open-wheel and sedan racing championships, the Skip Barber Driving Schools, and its new High Performance Driving Schools, as well as OEM events, corporate events, and other programs and services. More information on Skip Barber Racing is available by calling 800-221-1131, and at www.skipbarber.com
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