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Mazda January 2008 - Best in 14 Years


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- Sales up 10.2 Percent; MAZDA5 and MAZDA6 Record Best-Ever January -

IRVINE, Calif., Feb. 1 -- Coming off a year in which its sales grew more than 10 percent, Mazda North American Operations (MNAO) today reported its best January since 1994 with sales of 21,212 vehicles for January 2008, accounting for a 10.2 percent increase versus last year.

MAZDA6 celebrated its best-ever January with sales of 6,333 units, up 27.0 percent over last year. Not to be outdone, the MAZDA5 multi-activity vehicle, which has been freshened for 2008 and only on the market for a short time, also celebrated its best-ever January with sales of 1,699 units, accounting for a 28.4 percent increase.

Mazda CX-9, which was recently named North American Truck of the Year, reported sales of 1,850 units while its sibling, CX-7, recorded 2,555 units sold. January sales were led in volume by MAZDA3, which reported sales of 6,579 units.

"After closing 2007 as the fastest-growing major car company in the U.S., we kicked off 2008 signaling our intention for another strong year," said Jim O'Sullivan, president and CEO, MNAO.

Rounding out North America, Mazda Canada, Inc. (MCI) and Mazda Motor de Mexico (MMdM) also began the New Year on the right track as both reported an increase in sales. In fact, MCI celebrated its best-ever January with sales of 4,732 vehicles, accounting for a 6.0 percent increase. MMdM reported an increase of 68.0 percent with 1,850 vehicles sold. Puerto Rico sales declined 14.9 percent with 361 units sold.

Headquartered in Irvine, Calif., Mazda North American Operations oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada, Mexico and Puerto Rico through nearly 900 dealers. Operations in Canada are managed by Mazda Canada, Inc., located in Ontario; in Mexico by Mazda Motor de Mexico in Mexico City; and in Puerto Rico by Mazda de Puerto Rico in San Juan.

                Mazda North American Operations - January
                                   2008

                    Month-To-Date                 Year-To-Date

                 January  January        %  January    January            %
                    2008     2007   Change     2008       2007       Change

  Mazda3           6,579   7,643   (13.9)%    6,579      7,643      (13.9)%
  Mazda5           1,699   1,323     28.4%    1,699      1,323        28.4%
  Mazda6           6,333   4,986     27.0%    6,333      4,986        27.0%
  MX-5 Miata         660     985   (33.0)%      660        985      (33.0)%
  RX-8               260     502   (48.2)%      260        502      (48.2)%
  Protege            -       -         N/A      -          -            N/A
  CX-7             2,555   2,766    (7.6)%    2,555      2,766       (7.6)%
  CX-9             1,850      82   2156.1%    1,850         82      2156.1%
  Tribute          1,158     360    221.7%    1,158        360       221.7%
  B-Series Truck     118     483   (75.6)%      118        483      (75.6)%
  MPV                -       118  (100.0)%      -          118     (100.0)%

  Total Vehicles

  CARS            15,531  15,439      0.6%   15,531     15,439         0.6%
  TRUCKS           5,681   3,809     49.1%    5,681      3,809        49.1%

  TOTAL           21,212  19,248     10.2%   21,212     19,248        10.2%

  MEMO:

  IMPORT CAR       9,198  10,453   (12.0)%    9,198     10,453      (12.0)%
  IMPORT TRUCK     4,405   2,966     48.5%    4,405      2,966        48.5%
  IMPORT TOTAL    13,603  13,419      1.4%   13,603     13,419         1.4%

  DOMESTIC CAR     6,333   4,986     27.0%    6,333      4,986        27.0%
  DOMESTIC TRUCK   1,276     843     51.4%    1,276        843        51.4%
  DOMESTIC TOTALS  7,609   5,829     30.5%    7,609      5,829        30.5%

  Note:  MPV & Protege are discontinued vehicles.