Refined Mazda Axela Goes on Sale in Japan; Special Edition Mazda Axela Sport with Range of Sportier Features Also Released

Mazda Axela Sport 23S

Hiroshima, Japan, Jan 22, 2008; Mazda Motor Corporation has released updated versions of the Mazda Axela sports compact in Japan. Known as the Mazda3 in overseas markets, the Mazda Axela has earned high praise both in Japan and abroad. All models in the range - including the four-door Axela, five-door Axela Sport and Mazdaspeed Axela - feature fresh improvements and are available from today at all Mazda, Mazda Anfini and Mazda Autozam dealerships nationwide. Two new special edition versions of the Axela Sport, the 23HS and 20HS, which come outfitted with equipment to enhance their sporty pedigree, also go on sale from today.

Exterior design modifications such as chrome door handles and expanded use of black molding on the rear bumper enlivens the Axela's appearance.[1] Interior quality has also been enhanced with the addition of piano black parts[2] on the center panel, power window switch bezels and other areas, and chrome parts for some levers and buttons. Reduced cabin noise and higher comfort levels have been achieved through the increased use of sound absorbent materials.

The Axela 20E model grade is a new addition to the range. It offers enhanced quality and comfort thanks to exclusive sand-beige combination Alcantara(R)[3] seat covers with genuine leather trim, a leather-wrapped steering wheel and shift knob, blackout meters and other sporty, well-crafted extras as standard equipment.

The special editions Axela Sport 23HS and 20HS come with a full complement of sports equipment including 17-inch reflective aluminum wheels, exclusive aluminum pedals, a floating rear roof spoiler and a BOSE(R) sound system.[4] These models also come with black AlcantaraR and genuine leather combination seat covers and Alcantara(R) door trim.

Manufacturer's suggested retail prices vary from 1,510,750 to 2,070,000 yen for the Axela and from 1,510,750 to 2,410,000 for the Axela Sport (each price includes consumption tax).

[1] Standard equipment on the Axela Sport 23S and 20S grades. [2] Standard equipment on the Axela 20S and 20E, Axela Sport 23S and 20S, and Mazdaspeed Axela. [3] ALCANTARA(R)is a registered trademark of Alcantara S.p.A. [4] Standard equipment on the 23HS. Available as a factory-installed option on the 20HS.

About Mazda Motor Corporation

Mazda Motor Corporation started manufacturing tools in 1929 and soon branched out into production of trucks for commercial use. In the early 1960s, Mazda launched its first passenger car models and began developing rotary engines. Still headquartered in Hiroshima in western Japan, Mazda today ranks as one of Japan's leading automakers, and exports cars to the United States and Europe for over 30 years. For more information, please visit www.mazda.com .